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Atmosphere Gears Up For Expansion

Atmosphere gears up for expansion
Atmosphere Hotels & Resorts, starts the year on a winning note with four key leadership appointments.

Atmosphere Hotels & Resorts (AH&R), a dynamic and fast-growing hospitality company, starts the year on a winning note with four key leadership appointments to support its ambitious development plans.

Atmosphere’s strategic onboarding of top talent to its senior leadership team includes Michel Politano as VP Revenue & Distribution, Sarah Walker Kerr as VP Communications, Ashley Goddard as Corporate Culinary Director and Silvia Collepardi as VP Sales & Marketing for COLOURS OF OBLU & By Atmosphere.

Coming from the finest hospitality brands across the globe, these accomplished leaders add to the company’s growth momentum. Helping to take its three brands, THE OZEN COLLECTION, COLOURS OF OBLU, and By Atmosphere, to alluring leisure destinations in India, Bhutan, Nepal, and Sri Lanka.

Ashley Goddard – Corporate Culinary Director

Taking up the newly created role of Corporate Culinary Director, Ashley Goddard will drive brand distinction and corporate reputation by refining dining experiences throughout Atmosphere’s portfolio of resorts. He will mentor and develop the company’s culinary teams, enhance existing Food and Beverage experiences, and contribute to the launching of the new openings and projects in the current pipeline. 

During his successful career spanning over 30 years, this Australian Chef & Culinary Entrepreneur has worked with some of the leading international hospitality companies, immersing in cultures across the globe. Having been a part of different cultures has enriched Ashley’s palette for life – allowing him to develop world-class culinary teams, in numerous countries and throughout reputed hotels and resorts.

I believe raising both the perception of our guests, as well the expectation of a truly memorable dining experience, we are lucky to touch so many people and bring the Joy of Giving.

Ashley Goddard

Silvia Collepardi – VP Sales & Marketing for COLOURS OF OBLU & By Atmosphere

Silvia Collepardi has been promoted to Vice President Sales & Marketing for the company’s recently launched brand COLOURS OF OBLU as well as By Atmosphere. In her new role, Silvia will focus on strengthening brand positioning in key feeder markets across the globe and developing new markets.

Hailing from Italy, Silvia joined AH&R in 2018 as Regional Director of Sales Europe. She offers a wealth of expertise acquired over 16 years of sales and marketing experience, including senior positions at international brands like Centara Hotels & Resorts. Her love for oceans has inspired Silvia to focus her expertise on promoting dream destinations and beautiful resorts in the Maldives, Thailand and Bali, with a passion for pre-opening and business development.

Michel Politano – Vice President Revenue & Distribution

In the role of VP Revenue & Distribution, French national Michel Politanowill works towards maximizing revenue, enhancing channel connectivity and profitability, and optimizing online presence, traffic acquisition, and conversion.

An impactful leader with 15 years of hands-on experience, Michel excels in implementing unique and highly effective market strategies, successfully entering new markets, and providing value-based leadership.

He has most recently held senior leadership positions at Emaar Hospitality Group, where he set up and grew the entire distribution ecosystem (spanning 20+ hotels across 4 brands) and contributed to organisational growth by leading change management of cluster structure.

Sarah Walker Kerr – Vice President Communications

Recently appointed, Sarah Walker Kerr has hit the ground running – steering the company’s

communication strategy with a focus on promoting brand distinction. With over 20 years of international experience, UK-born Sarah is adept at setting up and managing global integrated communication programs that drive guest engagement, elevate corporate identity and build brand equity.

Sarah comes to Atmosphere from Marriott International, where she spent 3 years as VP Communications, achieving positive awareness (externally and internally) and brand distinction. As part of this role, she set up a fit-for-purpose communications organization across complex geography of 30 countries. She was ranked among the Top 25 ‘Most Influential Communicators in the Middle East’ by PR Week UK.

As we prepare for our next phase of expansion, we are thrilled to welcome such outstanding talent to our senior leadership team. I am eager to see how their depth and breadth of collective experience will help us drive brand distinction, foster culinary excellence, elevate our reputation, reach new markets and unlock our immense growth potential.”

Salil Panigrahi, Managing Director

About Atmosphere Hotels & Resorts

Atmosphere Hotels & Resorts is a dynamic and fast-growing international hospitality company. Currently, the company is operating eight resorts within the Maldives and is set to further expand in India, Sri Lanka, Nepal and Bhutan. AH&R’s distinguished portfolio comprises THE OZEN COLLECTION, COLOURS OF OBLU and By Atmosphere, with a rich diversity of experiences within each of these brands. Opening in 2022, are two exciting COLOURS OF OBLU resorts: OBLU SELECT Lobigili and OBLU XPERIENCE Ailafushi.

Feature image by Atmosphere

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Maldives Tourism Highlights: Key Updates from the First Week of April

Maldives Tourism Highlights: Key Updates from the First Week of April

The first week of April has been a remarkable one for the Maldives’ tourism sector, with several key developments underscoring the country’s growing influence on the global stage. The Ministry of Tourism and Environment has spearheaded several initiatives that highlight its unwavering commitment to sustainable tourism, international collaboration, and enhancing the nation’s tourism appeal. From launching a high-profile campaign with Liverpool Football Club to taking decisive steps toward a greener future, this week marks a pivotal moment for the Maldives’ tourism industry.

Tourism Promotion with Liverpool FC: A Landmark Partnership

One of the standout moments this week was, without a doubt, the official launch of the Maldives’ tourism promotion campaign in partnership with Liverpool Football Club (LFC). President Dr. Mohamed Muizzu, joined by Minister of Tourism and Environment Thoriq Ibrahim, attended the Merseyside Derby between Liverpool FC and Everton, marking the global debut of this exciting collaboration. The Maldives Marketing & Public Relations Corporation (MMPRC) has, in fact, worked alongside LFC to run a co-branded tourism campaign across the UK, aiming to attract high-value travelers to the Maldives. Specifically, the campaign includes extensive outdoor and digital advertisements in prime locations like the London Underground, airports, and major billboards across Europe, promising the Maldives significant exposure in international markets.

Advancing Climate Action: Maldives Sets Example with Transparency and Sustainability

In line with its commitment to environmental sustainability, the Maldives also focused on climate action this week. Notably, the Ministry of Tourism and Environment is currently undergoing a technical expert review of the nation’s first Biennial Transparency Report (BTR), submitted as part of the Paris Agreement’s Enhanced Transparency Framework. This review will, in turn, assess the country’s efforts in managing greenhouse gas emissions and climate change impacts. Ultimately, this review process demonstrates the Maldives’ dedication to global climate action, reinforcing the country’s reputation as a leader in sustainable tourism and environmental stewardship.

Renewable Energy Progress: A Step Toward Sustainable Tourism

In a related effort to promote sustainability, the Ministry has signed an agreement to install 38 MWh of Battery Energy Storage Systems across 18 islands. This initiative, backed by the Asian Development Bank (ADB), is a significant step toward increasing the use of solar energy in the Maldives, thereby helping to reduce reliance on costly diesel fuel. Furthermore, this project is expected to not only save millions in fuel costs but also support the Maldives’ broader goals of becoming more environmentally resilient, ultimately further enhancing its appeal as an eco-conscious tourist destination.

Strengthening International Relations and Local Industry Development

Minister Thoriq Ibrahim met with officials from Pakistan to discuss cooperative efforts in waste management, a critical issue for the archipelago’s scattered islands. Additionally, the Minister welcomed Japan’s newly appointed Ambassador, Mrs. Ishigami Rumiko, to discuss climate mitigation, waste management, and energy transition, thus demonstrating the Maldives’ commitment to fostering strong international partnerships.

Moreover, Minister Ibrahim also met with the Maldives Association of HR Professionals to explore opportunities for developing the tourism workforce, ensuring that the Maldives can continue offering exceptional service to visitors. These discussions are, indeed, crucial for strengthening the Maldives’ tourism industry and its global competitiveness.

Looking Ahead

With a continued focus on sustainable tourism, international collaborations, and workforce development, the Maldives is positioning itself for long-term success in the global tourism market. The nation’s commitment to environmental stewardship, alongside initiatives like the partnership with Liverpool FC, will undoubtedly ensure it remains a top destination for travelers worldwide.

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