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Banyan Tree Vabbinfaru and Dhawa Ihuru Celebrate Mother’s Day with Curated Experiences

Banyan Tree Vabbinfaru and Dhawa Ihuru

As Mother’s Day approaches, Banyan Tree Vabbinfaru and Dhawa Ihuru in the Maldives have unveiled an exceptional lineup of curated experiences that celebrate the spirit of motherhood. From indulgent spa treatments to family-oriented adventures, these resorts offer the perfect setting for families to come together, relax, and create lasting memories in one of the world’s most breathtaking destinations.

Running from May 10 to 25, these exclusive offerings provide families with an opportunity to reconnect and reflect while immersing themselves in the serene beauty of the Maldives. Both resorts focus on creating unique experiences that honor mothers, nurture family bonds, and encourage well-being in a peaceful and luxurious environment.

Banyan Tree Vabbinfaru and Dhawa Ihuru have designed a range of experiences to offer mothers, families, and multi-generational travelers a meaningful way to celebrate. These bespoke offerings not only pay tribute to the hard work and love mothers give but also provide guests with a chance to relax, rejuvenate, and bond with loved ones.

Wellness and Relaxation for a Meaningful Escape

Stay More, Pay Less: The “Stay More, Pay Less” offer encourages families to spend more time together by rewarding longer stays with greater value. Families looking to extend their holidays and make the most of their time on the islands will find this offer ideal, as it allows for quality bonding time and relaxation at a fraction of the cost.

Spa Indulgence at Banyan Tree Spa & 8lements Spa: At Banyan Tree Vabbinfaru and Dhawa Ihuru, mothers will receive a tranquil spa experience that includes a signature treatment along with a complimentary private yoga session. This calming duo session encourages reconnection, offering a perfect opportunity for family members to enjoy a peaceful moment together. In addition, mothers will receive a 30% discount on hand-crafted ceramic items from the Banyan Tree Gallery—an ideal keepsake from the experience.

Banyan Tree Connections Programme: New for May 2025, the Banyan Tree Connections programme offers families a holistic journey focused on mindfulness, connection, and well-being. The immersive experience brings families closer through shared rituals, movement, and moments in nature. The program fosters deeper bonds and promotes the values of presence and gratitude—ideal for families wishing to honor Mother’s Day in a truly meaningful way.

Adventure, Fun, and Bonding Experiences

Marine Adventures and Watersports: For families who prefer adventure, Banyan Tree Vabbinfaru and Dhawa Ihuru offer a 30% discount on a wide range of marine activities. Families can explore the vibrant marine life of the Maldives through guided snorkeling trips, sailing excursions, and even catamaran adventures. These exciting activities allow families to bond while discovering the underwater world together, making for a memorable Mother’s Day celebration.

Curated Family Experiences: The resorts also offer a series of curated family experiences that aim to inspire connection. Guests can enjoy discounts on various excursions, such as sunset sails, snorkeling safaris, and full moon night snorkeling. These carefully planned activities encourage families to spend quality time together while appreciating the natural beauty of the islands.

Mother’s Day Cooking Competition (May 11): On May 11, Banyan Tree Vabbinfaru and Dhawa Ihuru invite families to partake in a lighthearted cooking competition. Fathers and children will team up to prepare a dish for mum, who will act as the esteemed guest judge. The event fosters creativity and fun, with a special family award given to the team that showcases the most heartfelt dish.

Celebrating Culture and Spirituality

In addition to the Mother’s Day offerings, both resorts will host unique cultural experiences throughout May. For example, during Vesak (May 10–12), a Buddhist celebration honoring the birth, enlightenment, and passing of Buddha, a special set menu will be served at Saffron, the signature Thai restaurant at Banyan Tree Vabbinfaru. The menu will feature both vegan and non-vegan options, using locally inspired ingredients to reflect the spirit of the occasion—mindful, nourishing, and deeply rooted in tradition.

Sustainability at the Heart of the Experience

Banyan Tree Vabbinfaru and Dhawa Ihuru are also committed to sustainability, offering guests opportunities to celebrate both Mother’s Day and the environment. Guests can participate in eco-conscious activities that highlight the resorts’ dedication to preserving the natural beauty of the Maldives.

Full Moon Lights Out (May 12–15): As part of their sustainability efforts, both resorts will switch off non-essential lighting from 6:30 p.m. until sunrise. Guests can enjoy an enchanting moonlit atmosphere, whether dining under the stars, practicing meditation, or embarking on a full moon cruise. This event aligns with the resorts’ ongoing commitment to sustainability and provides guests with a unique opportunity to connect with nature.

World Biodiversity Day (May 22): In honor of World Biodiversity Day, the resorts will offer complimentary guided snorkeling sessions led by their Marine Lab team. These informative sessions give guests a deeper understanding of the vibrant marine life that surrounds the resorts, fostering a sense of appreciation for the underwater world.

World Turtle Day (May 23): For guests who wish to learn more about the marine ecosystem, World Turtle Day will feature educational workshops on turtle and fish identification. Guests can also take part in a Save the Reef trip, which focuses on removing coral-eating starfish and promoting the health of the coral reef.

The Perfect Family Getaway

With its luxurious setting, personalized experiences, and commitment to sustainability, Banyan Tree Vabbinfaru and Dhawa Ihuru provide the perfect backdrop for families to celebrate Mother’s Day in an unforgettable way. Whether indulging in spa treatments, enjoying marine adventures, or sharing a meal together, these resorts create opportunities for families to reconnect and reflect on what matters most.

For families looking to celebrate the beauty of motherhood while also embracing the splendor of nature, Banyan Tree Vabbinfaru and Dhawa Ihuru offer the ideal sanctuary for relaxation, adventure, and cherished moments of togetherness.

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Visit Maldives Powers Up Summer 2025 with Bold Campaigns Across Key Markets

Maldives Summer Travel 2025: Visit Maldives launches global campaign boosting bookings.

As summer travel heats up worldwide, the Maldives takes bold steps to shine brighter than ever on the global tourism stage. The Maldives Marketing and Public Relations Corporation (MMPRC), known as Visit Maldives, has launched a wide-ranging summer campaign across key international markets to boost brand visibility and drive bookings for the idyllic Indian Ocean paradise. This multifaceted effort not only strengthens the Maldives’ position as a top luxury getaway.

As part of this dynamic push, Ibrahim Shiuree, CEO & MD of Visit Maldives, highlights the bigger picture behind these efforts:

“This summer campaign is part of a broader effort to intensify our presence in key markets where we see significant potential for immediate arrivals and long-term growth. We aim to build sustained interest in the Maldives as a top-of-mind destination by combining on-the-ground activities with strategic media placement and global partnerships.”

Why the Maldives is the Ultimate Summer Escape

Known for its crystal-clear turquoise waters, powder-white beaches, and overwater villas that epitomize luxury, the Maldives offers an unbeatable summer retreat for travelers seeking both relaxation and adventure. Unlike many traditional destinations, the Maldives’ tropical climate creates a year-round haven, with summer bringing warm sunshine and vibrant marine life—perfect for diving, snorkeling, and serene beach days. Beyond natural beauty, the Maldives’ rich culture and world-class hospitality ensure every visitor experiences something truly special.

Global Reach Through Strategic Partnerships and Campaigns

To capture the attention of high-value travelers, Visit Maldives capitalizes on powerful global alliances and sophisticated marketing across its top source markets.

United Kingdom: The Maldives secured a high-profile partnership with Liverpool FC, positioning itself as the club’s Official Tourist Destination Partner. This alliance amplifies the Maldives’ brand visibility among millions of football fans worldwide. The UK campaign features extensive out-of-home (OOH) advertising, including eye-catching ads on London’s underground and buses, alongside taxi promotions that keep the Maldives front-of-mind for British travelers planning summer vacations. Additionally, a collaborative campaign with TravelBag (DNATA UK) aims to boost engagement and summer bookings.

Russia & CIS: Visit Maldives works closely with PAC Group and Resort Life Travel to offer personalized luxury experiences tailored to Russian-speaking tourists, ensuring the Maldives remains a preferred summer destination in this region.

Europe’s DACH Region (Germany, Austria, Switzerland): A strong ongoing campaign with travel giant TUI leverages their extensive retail and online network to promote Maldives vacations, targeting both B2B and B2C audiences. Supplementary collaborations with DER Tour and Alpitour in Germany and Italy respectively create tailored packages and increase bookings through well-established travel agencies.

Poland and Spain: Promotional campaigns with TUI Poland and Travel + Leisure magazine tap into affluent, travel-savvy audiences, elevating the Maldives’ status as a must-visit summer locale.

India: Recognized as a key market, India hosts a robust suite of initiatives, including partnerships with major travel platforms like MakeMyTrip, TBO, and Pickyourtrail. These efforts are supported by high-profile celebrity endorsements and exclusive campaigns with Bollywood director Farah Khan.

Digital & Influencer Engagement to Drive Bookings

In addition to the above summer campaigns, Visit Maldives is rolling out a special Summer Sale campaign across its social media platforms, featuring exclusive offers designed to spark inspiration and drive holiday bookings during the peak travel season. Supporting this push, a curated series of influencer activations targets key source markets, delivering aspirational content across Instagram, YouTube, and TikTok.

Setting the Stage for an Unforgettable Summer in the Maldives

With a strategic focus on strengthening trade partnerships and highlighting the Maldives’ unique summer appeal, Visit Maldives is driving early bookings not only for the upcoming peak season but also for the 2025-2026 winter months. By addressing the seasonal marketing gaps from the previous year, these well-coordinated campaigns secure a sustained presence in key markets and keep the Maldives top of mind for discerning travelers.

Backed by its unmatched natural beauty, luxurious accommodations, and global outreach, the Maldives is firmly positioned as the ultimate summer escape in 2025. Whether travelers seek peaceful beaches, vibrant underwater adventures, or rich cultural experiences, this Indian Ocean paradise offers an extraordinary getaway, made even more accessible thanks to Visit Maldives’ dynamic and ambitious summer campaign.

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