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Mohamed Rishfan Leads Sales and Business Development at Oaga Art Resort

Oaga Art Resort - Mohamed Rishfan

Oaga Art Resort, a hidden gem in the Maldives that has quickly become a destination for art lovers and those seeking unique experiences, is now highlighting the impact of one of its key leaders: Mohamed Rishfan. As the Assistant Director of Sales, Rishfan has played a pivotal role in driving the resort’s commercial growth, helping shape its global reputation, and establishing Oaga as a standout destination in the competitive Maldivian hospitality market.

Rishfan’s Journey with Oaga

Rishfan’s journey with Oaga began in December 2023, when he joined the team with over a decade of experience in the hospitality industry. From the start, his commitment and enthusiasm have been evident, as he worked to streamline internal operations, forge valuable partnerships, and expand the resort’s reach into international markets, including the UK, Germany, Russia, CIS countries, and India. In fact, his exceptional leadership and ability to execute strategic initiatives led to his promotion to Assistant Director of Sales in December 2024—a well-deserved recognition of his hard work and vision.

In his expanded role, Rishfan will take on the leadership of the Business Development team, overseeing the creation of forward-thinking plans that align the resort’s business goals with a deeper understanding of market trends and an enhanced focus on guest experience. Consequently, this new responsibility underscores Oaga’s confidence in his ability to use data and insights to craft innovative strategies that drive lasting success.

Rishfan’s Extensive Experience Across the Industry

Rishfan’s extensive career spans across a variety of prestigious global brands, including Park Hyatt Maldives Hadahaa, Accor Hotels & Resorts (Fairmont Maldives, Pullman Maldives, and Mercure Maldives), and Noku Maldives. Over the years, with each new position, he has gained invaluable experience in sales coordination, international account management, and sales leadership, honing his ability to design impactful strategies, engage with clients, and foster meaningful connections. Moreover, these skills are central to his work at Oaga, where he continues to lead efforts to promote the resort through unique trade show events, targeted partnerships, and customized offerings that highlight its distinct combination of luxury and local Maldivian art.

Beyond his expertise in sales, Rishfan’s ability to build strong relationships and nurture a collaborative team environment has earned him respect across the organization. Notably, his approach to business planning, service excellence, and team leadership are helping position Oaga Art Resort not just as a high-end retreat, but as an immersive showcase for Maldivian culture and art.

With his diverse background in account management, OTA platforms, FIT contracting, and business strategy, Rishfan is now a cornerstone of Oaga’s future growth. As a result, his strategic insight, combined with a deep understanding of market dynamics and a strong focus on people, will help propel the resort into its next chapter—one where art, business, and community converge to create an even more vibrant destination for travelers from around the world.

As Oaga Art Resort looks to expand its influence and reputation globally, Rishfan’s leadership will be a driving force behind the brand’s sustained success. His blend of creativity, business acumen, and commitment to guest satisfaction makes him an invaluable asset as the resort continues its journey toward becoming a recognized global destination.

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Visit Maldives Powers Up Summer 2025 with Bold Campaigns Across Key Markets

Maldives Summer Travel 2025: Visit Maldives launches global campaign boosting bookings.

As summer travel heats up worldwide, the Maldives takes bold steps to shine brighter than ever on the global tourism stage. The Maldives Marketing and Public Relations Corporation (MMPRC), known as Visit Maldives, has launched a wide-ranging summer campaign across key international markets to boost brand visibility and drive bookings for the idyllic Indian Ocean paradise. This multifaceted effort not only strengthens the Maldives’ position as a top luxury getaway.

As part of this dynamic push, Ibrahim Shiuree, CEO & MD of Visit Maldives, highlights the bigger picture behind these efforts:

“This summer campaign is part of a broader effort to intensify our presence in key markets where we see significant potential for immediate arrivals and long-term growth. We aim to build sustained interest in the Maldives as a top-of-mind destination by combining on-the-ground activities with strategic media placement and global partnerships.”

Why the Maldives is the Ultimate Summer Escape

Known for its crystal-clear turquoise waters, powder-white beaches, and overwater villas that epitomize luxury, the Maldives offers an unbeatable summer retreat for travelers seeking both relaxation and adventure. Unlike many traditional destinations, the Maldives’ tropical climate creates a year-round haven, with summer bringing warm sunshine and vibrant marine life—perfect for diving, snorkeling, and serene beach days. Beyond natural beauty, the Maldives’ rich culture and world-class hospitality ensure every visitor experiences something truly special.

Global Reach Through Strategic Partnerships and Campaigns

To capture the attention of high-value travelers, Visit Maldives capitalizes on powerful global alliances and sophisticated marketing across its top source markets.

United Kingdom: The Maldives secured a high-profile partnership with Liverpool FC, positioning itself as the club’s Official Tourist Destination Partner. This alliance amplifies the Maldives’ brand visibility among millions of football fans worldwide. The UK campaign features extensive out-of-home (OOH) advertising, including eye-catching ads on London’s underground and buses, alongside taxi promotions that keep the Maldives front-of-mind for British travelers planning summer vacations. Additionally, a collaborative campaign with TravelBag (DNATA UK) aims to boost engagement and summer bookings.

Russia & CIS: Visit Maldives works closely with PAC Group and Resort Life Travel to offer personalized luxury experiences tailored to Russian-speaking tourists, ensuring the Maldives remains a preferred summer destination in this region.

Europe’s DACH Region (Germany, Austria, Switzerland): A strong ongoing campaign with travel giant TUI leverages their extensive retail and online network to promote Maldives vacations, targeting both B2B and B2C audiences. Supplementary collaborations with DER Tour and Alpitour in Germany and Italy respectively create tailored packages and increase bookings through well-established travel agencies.

Poland and Spain: Promotional campaigns with TUI Poland and Travel + Leisure magazine tap into affluent, travel-savvy audiences, elevating the Maldives’ status as a must-visit summer locale.

India: Recognized as a key market, India hosts a robust suite of initiatives, including partnerships with major travel platforms like MakeMyTrip, TBO, and Pickyourtrail. These efforts are supported by high-profile celebrity endorsements and exclusive campaigns with Bollywood director Farah Khan.

Digital & Influencer Engagement to Drive Bookings

In addition to the above summer campaigns, Visit Maldives is rolling out a special Summer Sale campaign across its social media platforms, featuring exclusive offers designed to spark inspiration and drive holiday bookings during the peak travel season. Supporting this push, a curated series of influencer activations targets key source markets, delivering aspirational content across Instagram, YouTube, and TikTok.

Setting the Stage for an Unforgettable Summer in the Maldives

With a strategic focus on strengthening trade partnerships and highlighting the Maldives’ unique summer appeal, Visit Maldives is driving early bookings not only for the upcoming peak season but also for the 2025-2026 winter months. By addressing the seasonal marketing gaps from the previous year, these well-coordinated campaigns secure a sustained presence in key markets and keep the Maldives top of mind for discerning travelers.

Backed by its unmatched natural beauty, luxurious accommodations, and global outreach, the Maldives is firmly positioned as the ultimate summer escape in 2025. Whether travelers seek peaceful beaches, vibrant underwater adventures, or rich cultural experiences, this Indian Ocean paradise offers an extraordinary getaway, made even more accessible thanks to Visit Maldives’ dynamic and ambitious summer campaign.

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