Ready to travel again? Rediscover travel with Amari Havodda Maldives’ exceptional Retreats from $410/night + Full Board!
Ready to travel again? Rediscover travel with Amari Havodda Maldives’ exceptional Retreats from $410/night + Full Board! What’s even better is you can now save 10% with ONYX Rewards. Book before 30th September 2020 for stays prior to 20th December 2020 and save an extra 10% and enter a 1 million points giveaway.
Advertisement
Amari Havodda Maldives is reopening on 1st October 2020. Guests can guarantee of a safe holiday experience at the resort with ONYX Clean. The ONYX Clean initiative impacts every step of the guest journey from arrival to departure with updated standards and also operational procedures that complement the group’s existing industry-leading health and safety initiatives.
Amari Havodda Maldives boasts 120 luxury villas with 60 beach villas and 60 over-water villas. Each of these villas features natural timber flooring, soaring palm-thatched roofs, an outdoor open-air bathroom, and also sophisticated technology.
Spaces at the resort complement thoughtfully designed comforting home-from-home experience. Furthermore, the resort features added touches to the décor to showcase modern craftsmanship at every turn – a contemporary re-imagining of the traditional Maldivian home,
The resort boasts sophisticated dining venues which include 3 restaurants and 2 bars. In addition to the Breeze Spa, Havodda features sports courts and an outdoor pool. Boat excursions and scuba diving are also available at Havodda Maldives. In addition to that, a health clinic is on-site at the resort, and kids aged 7 and over are welcome in select villas at the resort.
Amari Havodda Maldives is located on a secluded private island 400km south of the Maldives capital Male. The Gaafu Dhaalu Atoll, one of the biggest atolls in the Maldives is an Indian Ocean paradise. The resort is accessible by a 55-minute flight to Kaadedhdhoo Domestic Airport. The journey is followed by a short 10-minute speedboat ride transfer to the island.
The Maldives, renowned for its breathtaking islands and luxurious resorts, has taken a bold step to enhance its global tourism reach through an exciting new partnership with Liverpool Football Club (LFC). Announced by the Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives), this multi-year agreement designates the Maldives as the official tourist destination partner of one of the world’s most iconic football clubs, covering both the men’s and women’s teams. This partnership aims to showcase the Maldives to a vast international audience, thereby driving a surge in high-value tourism to the island nation.
Advertisement
A Global Stage for the Maldives
Liverpool FC engages an audience of over 205 million followers globally, giving Visit Maldives an unparalleled platform to attract potential travelers. By leveraging the club’s influential reach, the Maldives plans to draw an additional 100,000 tourists in 2025, generating over $100 million for the country’s tourism revenue. Additionally, on April 2nd, during a high-profile match against Everton, the Maldives will unveil the partnership, with branding prominently displayed on LED boards at Anfield Stadium, ensuring millions of viewers worldwide see it.
This strategic alliance extends beyond brand visibility at LFC matches. Visit Maldives will place billboards across Europe, targeting affluent travelers in key markets, and secure coverage in LFC’s official publications and digital platforms. With LFC’s TV audience exceeding 211 million per season and 53 million followers on social and digital channels, the Maldives positions itself as a top destination for luxury travelers and football fans alike.
Exclusive Experiences and Sports Tourism
Moreover, this partnership offers the Maldives unique opportunities, including the creation of a Liverpool Academy in the Maldives, further boosting sports tourism. The academy will attract aspiring athletes and football fans, blending their love for the sport with the beauty of the Maldives’ stunning surroundings. In addition, additional fan zones, appearances by LFC legends, and interactive digital campaigns will further engage audiences and drive travel interest.
As a part of this effort, Visit Maldives will incorporate these activations into their global events, fairs, and roadshows, building a cohesive branding presence that emphasizes the Maldives as a luxury destination. The partnership will reach over 397 million people per season, with an expected media value of over $17 million annually, thus delivering a significant return on investment.
A Shared Commitment to Sustainability
Beyond tourism, this partnership reflects a mutual dedication to sustainability. Both LFC and the Maldives commit to protecting the environment, with LFC’s “The Red Way” program promoting sustainability in sports, while Visit Maldives champions ocean conservation and eco-friendly tourism. Since the Maldives faces challenges from rising sea levels and climate change, this collaboration highlights the importance of sustainable practices in preserving the island nation’s unique ecosystem.
Ben Latty, LFC’s Chief Commercial Officer, highlights the mutual goals of sustainability and unforgettable experiences in this partnership. Meanwhile, Ibrahim Shiuree, CEO & MD of Visit Maldives, expresses pride in aligning with Liverpool FC, noting that the collaboration will bring the Maldives closer to millions of passionate football fans and offer them a once-in-a-lifetime opportunity to experience the “Sunny Side of Life.”
Forging a New Era in Global Tourism
This partnership between Visit Maldives and Liverpool FC marks a significant milestone in the Maldives’ tourism marketing strategy. Not only does it strengthen the Maldives’ position as a premier luxury destination, but it also connects with global football fans, inviting them to experience the beauty and tranquility of the islands. Ultimately, by combining world-class tourism with the passion of football, the Maldives aims to capture the hearts of millions, inspiring them to choose the Maldives for their next unforgettable adventure.
Liverpool FC, Liverpool Football Club, maldives, mmprc, Tourist Destination, Visit Maldives
