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Soneva Launches Soneva Soul; a Revolutionary Wellness Concept

Soneva Launches Soneva Soul; a Revolutionary Wellness Concept
Soneva has announced the launch of Soneva Soul, a new wellness brand that reconnects the mind, body and soul.

Soneva, the pioneering luxury resorts operator, has announced the launch of Soneva Soul, a new wellness brand. The concept combines thousands of years of ancient healing with modern science and medicine to reconnect mind, body and soul.

This transformative wellness concept builds upon Soneva’s experience at the forefront of the luxury hospitality and wellbeing industry over the last 26 years. The result of the knowledge and expertise will offer unique wellbeing services in the ultimate healing environment, providing balance, innovative healing and health optimisation.

Wellness permeates all that we do at Soneva: our sustainable, barefoot philosophy that reconnects our guests to the earth; our life-affirming natural locations; our delicious yet health-focused cuisine; and our life-changing guest experiences. Soneva Soul is the culmination of everything we have learned since we launched our spa at Soneva Fushi in 1995, the very first resort spa in the Maldives. Much like Soneva, at Soneva Soul we are pioneering an approach that combines apparent opposites to offer our guests a transformative and personalised wellbeing experience.

Sonu Shivdasani, CEO and Co-Founder of Soneva

Offering each guest a personalised pathway to health, happiness and fulfilment, Soneva Soul will encompass resort spas; movement, sleep, yoga and meditation programmes; wellness and lifestyle products; a global network of acclaimed wellness specialists; and innovative, regenerative modalities and medical services. Additionally, as the brand grows, it will tailor integrated care plans guided by the principle of ‘lifestyle evolution’. It aims to help guests realise their utmost potential and achieve their long-term wellness goals.

The new Soneva Soul Island Spa at Soneva Jani elevates wellness experiences far beyond the services offered at a typical resort spa. The three-level complex is linked by raised walkways that wind among the trees. It is designed in perfect harmony with its stunning setting on the eastern side of the island. It includes open-air treatment rooms, consultation suites, therapeutic biomodulation rooms, a state-of-the-art gym as well as a juice bar. Also, a yoga pavilion and meditation platform sit high above the tree line, offering 360-degree views across the turquoise private lagoon.

Soneva Soul is now operational across Soneva’s other award-winning resorts: Soneva Fushi in the Maldives’ Baa Atoll and Soneva Kiri in Thailand. The coming weeks will also see the opening phase of an expanded Soneva Soul resort wellness centre at Soneva Fushi. In the longer term, Soneva will also work with like-minded partners to launch one-of-a-kind wellness destinations across the world. Furthermore, between now and early 2022, each Soneva Soul will establish a permanent team. That includes an Ayurvedic doctor, Traditional Chinese Medicine practitioner, integrative medicine doctor and highly trained therapists. The resident team will be complemented by a network of international visiting wellness specialists; selected for their expertise across a full spectrum of wellness practices.

Working in partnership with each guest, Soneva Soul’s wellness experts will curate a wellness journey that supports every aspect of their life. This includes rest, recovery and regeneration as well as detoxification, movement, and optimisation, following principles such as balance, mindful living and self-care.

The menus are based upon outcomes that target guests’ specific needs. Therefore, the treatment menu at each Soneva Soul unites traditional wellness philosophies with cutting-edge treatment methodologies and therapeutic biomodulation. Including heart rate variability testing, platelet-rich plasma (PRP therapy), nutrient IV therapy, cryotherapy, ozone therapy and hyperbaric oxygen therapy. Each Soneva Soul wellness journey can start at any point. Whether an individual is looking to kick-start a healthier lifestyle, heal an illness or injury, or simply relax and indulge.

Led by master fitness trainers and bodywork experts, the Soneva Soul Movement Programme balances functional gym-based fitness with natural free movement techniques and experiential fitness. All the while surrounded by nature – such as jungle gyms and deep-water aquatic fitness sessions. Moreover, Yoga, Pranayama Breathing and Meditation Programmes reinforce the link between mind, body and soul. With one-on-one and group sessions with resident yoga masters and renowned visiting experts. And an expert-led Sleep Programme creates a personalised programme for healthier long-term sleeping habits.

Feature image by Soneva Soul

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JOALI Launches Funding Program to Support Grassroots Sustainability Projects in the Maldives

JOALI Funding Program Empowers Maldives Sustainability Projects

In a bid to strengthen community-led sustainability efforts in the Maldives, JOALI Maldives and JOALI BEING have opened applications for their 2025 Sustainability Fund. The initiative focuses on supporting meaningful projects within Raa Atoll, offering grants of up to $3,000 to five locally driven ideas that aim to make a positive impact.

The fund forms part of JOALI’s broader vision to promote thoughtful, responsible living. Rather than applying a one-size-fits-all approach, JOALI encourages residents and organizations in the atoll to bring forward their own solutions to local challenges, whether environmental, social, or economic.

Supporting Local Ideas Through Four Core Themes

Applicants can submit proposals in one of four categories, each reflecting a pillar of JOALI’s sustainability philosophy:

  • Environmental stewardship, such as restoring coral reefs or leading educational programs about conservation.
  • Health and wellness, through initiatives that support mental, physical, or emotional wellbeing.
  • Women’s empowerment, by creating opportunities through education, skill-building, and entrepreneurship.
  • Sustainable living, with efforts that reduce waste, conserve water and energy, or promote ethical consumption habits.

A Community-First Approach to Sustainability

Moreover, what sets this fund apart is its community-first approach. Instead of imposing outside solutions, JOALI invites ideas from those who know the region best, local people with a clear vision for how to protect and uplift their home.

Although JOALI is best known as a luxury resort brand, it has always woven sustainability into its identity. Since the beginning, JOALI has aimed to redefine what luxury looks like, placing equal importance on comfort and care for the planet. As a result, the brand consistently integrates this commitment into daily operations and long-term partnerships, working to make a meaningful difference not just for guests, but for staff, local communities, and the environment as a whole.

Joy of Caring: A Guiding Principle

Furthermore, JOALI grounds this commitment in its guiding principle, “Joy of Caring,” a philosophy that shapes all of its social and environmental efforts. In line with the UN’s Sustainable Development Goals, this approach helps JOALI build a model of hospitality that doesn’t just look good—it does good.

Ultimately, JOALI aims to empower local changemakers and create a platform where innovation, care, and responsibility intersect. By doing so, the brand fosters a future where both people and nature can thrive together.

Anyone interested in applying for the 2025 Sustainability Fund or learning more about JOALI’s community and environmental programs can visit www.joali.com/sustainability-and-csr-at-joali.

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