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Soneva Launches Soneva Soul; a Revolutionary Wellness Concept

Soneva Launches Soneva Soul; a Revolutionary Wellness Concept
Soneva has announced the launch of Soneva Soul, a new wellness brand that reconnects the mind, body and soul.

Soneva, the pioneering luxury resorts operator, has announced the launch of Soneva Soul, a new wellness brand. The concept combines thousands of years of ancient healing with modern science and medicine to reconnect mind, body and soul.

This transformative wellness concept builds upon Soneva’s experience at the forefront of the luxury hospitality and wellbeing industry over the last 26 years. The result of the knowledge and expertise will offer unique wellbeing services in the ultimate healing environment, providing balance, innovative healing and health optimisation.

Wellness permeates all that we do at Soneva: our sustainable, barefoot philosophy that reconnects our guests to the earth; our life-affirming natural locations; our delicious yet health-focused cuisine; and our life-changing guest experiences. Soneva Soul is the culmination of everything we have learned since we launched our spa at Soneva Fushi in 1995, the very first resort spa in the Maldives. Much like Soneva, at Soneva Soul we are pioneering an approach that combines apparent opposites to offer our guests a transformative and personalised wellbeing experience.

Sonu Shivdasani, CEO and Co-Founder of Soneva

Offering each guest a personalised pathway to health, happiness and fulfilment, Soneva Soul will encompass resort spas; movement, sleep, yoga and meditation programmes; wellness and lifestyle products; a global network of acclaimed wellness specialists; and innovative, regenerative modalities and medical services. Additionally, as the brand grows, it will tailor integrated care plans guided by the principle of ‘lifestyle evolution’. It aims to help guests realise their utmost potential and achieve their long-term wellness goals.

The new Soneva Soul Island Spa at Soneva Jani elevates wellness experiences far beyond the services offered at a typical resort spa. The three-level complex is linked by raised walkways that wind among the trees. It is designed in perfect harmony with its stunning setting on the eastern side of the island. It includes open-air treatment rooms, consultation suites, therapeutic biomodulation rooms, a state-of-the-art gym as well as a juice bar. Also, a yoga pavilion and meditation platform sit high above the tree line, offering 360-degree views across the turquoise private lagoon.

Soneva Soul is now operational across Soneva’s other award-winning resorts: Soneva Fushi in the Maldives’ Baa Atoll and Soneva Kiri in Thailand. The coming weeks will also see the opening phase of an expanded Soneva Soul resort wellness centre at Soneva Fushi. In the longer term, Soneva will also work with like-minded partners to launch one-of-a-kind wellness destinations across the world. Furthermore, between now and early 2022, each Soneva Soul will establish a permanent team. That includes an Ayurvedic doctor, Traditional Chinese Medicine practitioner, integrative medicine doctor and highly trained therapists. The resident team will be complemented by a network of international visiting wellness specialists; selected for their expertise across a full spectrum of wellness practices.

Working in partnership with each guest, Soneva Soul’s wellness experts will curate a wellness journey that supports every aspect of their life. This includes rest, recovery and regeneration as well as detoxification, movement, and optimisation, following principles such as balance, mindful living and self-care.

The menus are based upon outcomes that target guests’ specific needs. Therefore, the treatment menu at each Soneva Soul unites traditional wellness philosophies with cutting-edge treatment methodologies and therapeutic biomodulation. Including heart rate variability testing, platelet-rich plasma (PRP therapy), nutrient IV therapy, cryotherapy, ozone therapy and hyperbaric oxygen therapy. Each Soneva Soul wellness journey can start at any point. Whether an individual is looking to kick-start a healthier lifestyle, heal an illness or injury, or simply relax and indulge.

Led by master fitness trainers and bodywork experts, the Soneva Soul Movement Programme balances functional gym-based fitness with natural free movement techniques and experiential fitness. All the while surrounded by nature – such as jungle gyms and deep-water aquatic fitness sessions. Moreover, Yoga, Pranayama Breathing and Meditation Programmes reinforce the link between mind, body and soul. With one-on-one and group sessions with resident yoga masters and renowned visiting experts. And an expert-led Sleep Programme creates a personalised programme for healthier long-term sleeping habits.

Feature image by Soneva Soul

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Maldives Hits Major Milestone with 2 Millionth Tourist Arrival

Maldives Reaches 2 Million Tourist arrivals in 2024

The Maldives has reached a historic milestone by welcoming its 2 millionth tourist in 2024. This achievement highlights the country’s status as a top global travel destination. For the first time, the Maldives has hit such a high number of visitors in a single year, marking a major moment for its tourism industry.

Celebrating the Arrival

Astrid Dirnegger, an Austrian national, arrived at Velana International Airport on December 26th with her husband and two children. Airport officials, including Minister of Tourism Ibrahim Faisal and representatives from the Maldives Marketing and Public Relations Corporation (MMPRC) and Maldives Airports Company Limited (MACL), warmly welcomed the family. To celebrate the milestone, the Dirnegger family received a special six-day stay at the luxurious SAii Lagoon Maldives. The family will enjoy the resort’s beauty and world-class amenities during their stay.

A Strong Year for Tourism

The Maldives set a goal to welcome 2 million tourists in 2024, and the country has now surpassed this target. The achievement also highlights the country’s growing popularity among international travelers. According to the Ministry of Tourism, the Maldives has seen a nine percent increase in tourist arrivals compared to the previous year. This steady growth further solidifies the country’s position as a leading destination for luxury, relaxation, and adventure.

Tourism officials have worked hard to attract visitors from around the world, and the Maldives continues to draw travelers with its pristine beaches, crystal-clear waters, and exclusive resorts. The country also emphasizes sustainable tourism, which helps protect its natural beauty for future generations.

Looking ahead, the Maldives has set its sights on 2.2 million tourist arrivals for 2025. With ongoing infrastructure projects, such as the expansion of Velana International Airport, the Maldives is prepared to support this growth. The tourism industry is poised for another successful year, building on the momentum of 2024.

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