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Facebook Invests $5.7 Billion in India’s Jio Platforms

Facebook Invests $5.7 Billion in India’s Jio Platforms
Facebook announced a $5.7 billion, or INR 43,574 crore, investment in Jio Platforms Limited, part of Reliance Industries Limited

Facebook announced a $5.7 billion, or INR 43,574 crore, investment in Jio Platforms Limited, part of Reliance Industries Limited, making Facebook its largest minority shareholder.

The investment underscores facebooks commitment to India, and their excitement for the dramatic transformation that Jio has spurred in the country. In less than four years, Jio has brought more than 388 million people online, fueling the creation of innovative new enterprises and connecting people in new ways. Facebook is committed to connecting more people in India together with Jio.

India is in the midst of one of the most dynamic social and economic transformations the world has ever seen, driven by the rapid adoption of digital technologies. In just the past five years, more than 560 million people in India have gained access to the internet.

Facebooks’ goal is to enable new opportunities for businesses of all sizes, but especially for the more than 60 million small businesses across India. They account for the majority of jobs in the country, and form the heart and soul of rural and urban communities alike. In the face of the coronavirus, it is important that Facebook and Jio together combat this global pandemic now, and lay the groundwork to help people and businesses in the years to come.

One focus of Facebook’s’ collaboration with Jio will be creating new ways for people and businesses to operate more effectively in the growing digital economy. For instance, by bringing together JioMart, Jio’s small business initiative, with the power of WhatsApp, Facebook can enable people to connect with businesses, shop and ultimately purchase products in a seamless mobile experience.

India is a special country for Facebook stated. Over the years, Facebook has invested in India to connect people and help businesses launch and grow. WhatsApp is so ingrained in Indian life that it has become a commonly used verb across many Indian languages and dialects. Facebook brings together friends and families, but moreover, it’s one of the country’s biggest enablers of growth for small businesses. And Instagram has grown dramatically in India in recent years as the place where people follow their interests and passions.

Facebook expresses their excitement about furthering their investment in India’s vibrant digital economy. Facebook’s efforts with Jio will be focused on opening new doors and fueling India’s economic growth and the prosperity of its people. Facebook looks forward to working with Jio, and to future collaborations in India to advance this vision.

Feature photo from Facebook

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Apple Rumoured to Embrace RCS in 2024 – Find Out the Latest Updates!

Do you use WhatsApp or Telegram? Or are you an iMessage user?

Finding common ground to create a group chat can be a tricky task. For most iPhone users, the go-to messaging platform is usually iMessages. Although Apple has created this ease for texting between iPhone users, iMessage is unavailable across platforms. This has created the difficulty in reaching to your friends who use Google or Android phones. Now, you’re either left resorting to SMS, or other messaging platforms such as WhatsApp, Telegram or Messenger. But what if there was one single solution for it all – the RCS (Rich Communication Services)

What is RCS?

Although this might be the first time many of us heard the phrase RCS, this messaging channel is not new. RCS or Rich Communication Services was first conceived years ago, but it’s finally gaining popularity. RCS messaging is the upgrade that users need to get the same features available on iMessage. Unlike the iMessage system, RCS creates the perfect single-platform messaging App.

With the new RCS update, users can explore a variety of messaging features. Everything from sending and receiving large files such as high-resolution pictures and videos, read receipts, reactions, and typing indicators are all available!

But why are we hearing about this just now? Well, Google decided to add RCS to its default messaging Apps. With this new update, RCS became a popular hit, with Google reporting 650 million users monthly. Google data additionally shows that people are 35x more likely to read RCS messages than emails, while also using RCS messages to engage with brands. Here is how you can turn on RCS messaging as well!

Gone are the days of struggling to create a group chat with a combination of Android and Apple users. This addition has created the perfect single-platform messaging App, the days of struggling to text between users of different branded phones are a thing of the past. Although Google has taken the bold step to embrace RCS messaging, allowing users to enjoy the exceptional features, what’s the update on Apple?

Will Apple Embrace the RCS Messaging Platform?

There have been rumours that Apple is ready to embrace the RCS messaging platform in 2024. According to 9to5mac, the RCS feature is set to launch via a software update later this year. This would completely remove the barrier of iMessage features between Android and iPhone users.

Later next year, we will be adding the support for RCS Universal Profile, the standards as currently published by the GSM Association. We believe RCS Universal Profile will offer a better interoperability experience when compared to SMS or MMS. This will work alongside iMessage, which will continue to be the best and most secure messaging experience for Apple users, says an Apple Spokesperson talking to 9to5mac in November 2023.

Does this mean Apple is replacing iMessage? Of course not. Apple continues to reiterate that iMessage is the safest messaging platform for Apple users. RCS, if available on Apple later this year, will be adopted separately from iMessage. This will open up new horizons for communications and group chats in 2024!

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