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The Arabian Travel Market 2024 Kickstarts With The Theme ‘Empowering Innovation’!

The Arabian Travel Market (ATM), one of the leading global events enabling growth for the travel and tourism industry is set to take place from May 6th to 9th. The Arabian Travel Market is known as the gateway to global travel and tourism growth. Here, global travel and tourism visionaries unite to feel the future of travel and tourism.

For the 2024 edition of the ATM, the main theme is ‘Empowering Innovation – Transforming Travel Through Entrepreneurship. This means that participants will be exploring how innovative sustainable travel trends will evolve. Additionally, at the ATM, attendees can also identify strategies for growth within specific key vertical sectors. For over 20 years, ATM has connected products and destinations from around the world with buyers and travel trade visitors at the Dubai World Trade Centre.

This year’s edition of the ATM is set to be a record-breaking year with 41,000 attendees expected to arrive. Additionally, the Arabian Travel Market 2024 is also set to feature 2,300 exhibitors from 165 countries.

The transformative theme of ATM 2024 will complement our efforts to create new pathways to grow beyond traditional tourism, as we focus on leveraging the huge potential of entrepreneurship and further accelerating momentum acorss our tourism industry says HE Issam Kazim, CEO Dubai Corporation for Tourism and Commerce Marketing (DCTCM).

This year, the conference agenda will feature key industry speakers from around the world. Additionally, these speakers will also address the emerging trends that are fueling the travel and tourism sector’s growth.

Just like this year, the 2023 edition of the Arabian Travel Market was also exceptionally successful. In 2023 ATM featured 2,100 exhibitors from 150 countries. Additionally, the event was attended by 40,000 people from various professions from the global hospitality industry as well as other sectors. The theme was set as Working Towards Net Zero for the year 2023.

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The Best Upcoming Festivals You Cannot Miss in 2024

Upcoming Festivals 2024: Dubai Shopping Festival 30th edition

This year is coming to a close, but some exciting festivals are still waiting to amaze you! Imagine yourself strolling through vibrant light displays, enjoying incredible performances, and finding amazing deals. With the final months upon us, now is the perfect time to experience these must-see upcoming festivals and make the most of the end of 2024.

Dubai Shopping Festival

Upcoming Festivals : Dubai Shopping Festival
Image source: Gulf News

The Dubai Shopping Festival (DSF) is the ultimate extravaganza for you in 2024. From 6 December 2024 to 12 January 2025, Dubai will transform into a shopping paradise, with over 1,500 brands offering discounts of up to 95%! It is the longest-running retail festival in the world, and this year, it is hosting the 30th edition.

DSF 30th anniversary promises to be bigger, better, and more exciting than ever. Think stunning fireworks, incredible drone shows, and interactive light displays that will truly wow you! Plus, performances from famous stars like Ricky Martin, Salman Khan, and Georges Wassouf, will keep you entertained! With something for everyone, DSF’s milestone year promises incredible excitement and deals. Mark your calendars for an unforgettable adventure in the heart of Dubai!

Winter at Tantora in AlUla

Upcoming Festivals: Winter at Tantora in AlUla
Image Source: Leaders Magazine

If you are looking to immerse yourself in rich history, culture and adventure, check out the Winter at Tantora. This festival takes place at AlUla, Saudi Arabia, from 19 December 2024, to 11 January 2025. This year, the theme “Year of the Camel” celebrates the camel’s cultural and economic significance in the region.

Experience captivating performances by Marwan Khoury and HAUSER, who blend classical and contemporary styles. Explore immersive augmented reality exhibits that bring AlUla’s ancient past to life. Enjoy hot-air balloon rides over the desert and stargaze under clear skies for unforgettable views. This year, the festival promises to be an unmissable celebration of Saudi Arabia’s rich heritage. From top-tier dining to stunning cultural performances, Winter at Tantora 2024 has something for everyone.

The Hoi An Lantern Festival

Upcoming Festivals: Hoi An Lantern Festival
Image Source: Vietnamtour.In

If you plan to visit Hoi An this December, you are in for a treat! The Hoi An Lantern Festival is one of Vietnam’s most magical celebrations, and it’s something you definitely don’t want to miss. Held on the 14th day of each lunar month, this festival is when Hoi An shines, and 14th December 2024, promises to be extra special.

As the sun sets, the streets of Hoi An transform into a glowing wonderland, with thousands of vibrant lanterns lighting up the town and reflecting on the Thu Bon River. It’s a magical sight you have to see to believe. But the Hoi An Lantern Festival is more than just beautiful lights. It celebrates the town’s rich history and culture with traditional music, lively dances, and delicious street food. The atmosphere is festive yet peaceful, especially as the lanterns light up the night sky.

Can’t make it this December? The next Lantern Festival is on 25 January, 2025, so you’ll have another chance to experience this picturesque event.


These upcoming festivals in 2024 give you the perfect reason to set off on your next adventure. From dazzling cultural celebrations to unforgettable experiences, each one has something truly special to offer. So, why wait? Turn these incredible events into your next journey and create memories that will stay with you long after the festival lights fade.

Feature image via Khaleej Times

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