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Cocoon Maldives Introduces New Meal Supplement ‘XXL All-Inclusive’

aerial view of Cocoon Maldives
Cocoon Maldives has introduced an exciting brand new meal supplement 'XXL All-Inclusive' option with a variety of service entitlements.

Cocoon Maldives has introduced an exciting brand new meal supplement. The resort unveiled a new XXL All-Inclusive (XXLAI) option with a variety of service entitlements. Guests can experience this premium meal supplement from 5th October 2020 onwards.

Optioning for Cocoon Maldives’ new XXL All-Inclusive will allow guests to leave with peace of mind. After all, guests set on a journey before they leave as everything is included from; accommodation through meals, premium drinks and activities.

The XXL All-Inclusive inclusions

  • At arrival complimentary VIP lounge access at the Trans Maldivian Airways seaplane terminal and assistance at departure.
  • Selection of premium wines from all around the world available in our restaurants and bars, unlimited cocktails and signature drinks, fresh juices, soft drinks, tea and coffee blends.
  • Premium mini bar, replenished daily with beer, wine, soft drinks, water and snacks
  • Daily excursion to be selected from available scheduled options such as Sunrise/Sunset Fishing, Sunset Dolphin Cruise, Manta-Ray Trip, Local Island Trip etc (subject to prevailing weather conditions)
  • 20% discount on all SPA services.
  • One Romantic dinner in the award-winning Manta Restaurant during the stay (minimum 3 nights stay)
  • One BBQ dinner on the beach during the stay (minimum 6 nights stay)
  • All Meals at Octopus except the Romantic Dinner at Manta(minimum 3-night stay)and the Beach Barbecue (minimum 6 nights stay)
  • Other FB Includes:- The All-inclusive High Tea from 16.30 to 17.30 at Octopus, All Meals at Octopus except the Romantic Dinner at Manta(minimum 3-night stay) and the Beach Barbecue (minimum 6 nights stay)

The stylish and luxury Cocoon Maldives, located in Ookolhufinolhu Island in Lhaviyani Atoll, blends the best of Italian design with Maldives’ stunning natural beauty. Cocoon’s interiors offer exclusive designs by innovative Italian designers LAGO, who have dreamed up and designed something exceptional.

Also read: Cocoon and You & Me by Cocoon Maldives honored 2020 Traveller’s Choice Award

Once arriving on Male’, the resort is a short 30-minute journey by seaplane to the haven of Cocoon. Cocoon Investments remains a leading brand in the Maldives tourism industry since its First Design Hotel concept to the Maldives by opening Cocoon Maldives in December 2016.

Feature image by Cocoon Maldives
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Maldives Signs Partnership with Liverpool FC as Official Tourist Destination

Liverpool FC and Maldives sign Tourism Partnership

The Maldives, renowned for its breathtaking islands and luxurious resorts, has taken a bold step to enhance its global tourism reach through an exciting new partnership with Liverpool Football Club (LFC). Announced by the Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives), this multi-year agreement designates the Maldives as the official tourist destination partner of one of the world’s most iconic football clubs, covering both the men’s and women’s teams. This partnership aims to showcase the Maldives to a vast international audience, thereby driving a surge in high-value tourism to the island nation.

A Global Stage for the Maldives

Liverpool FC engages an audience of over 205 million followers globally, giving Visit Maldives an unparalleled platform to attract potential travelers. By leveraging the club’s influential reach, the Maldives plans to draw an additional 100,000 tourists in 2025, generating over $100 million for the country’s tourism revenue. Additionally, on April 2nd, during a high-profile match against Everton, the Maldives will unveil the partnership, with branding prominently displayed on LED boards at Anfield Stadium, ensuring millions of viewers worldwide see it.

This strategic alliance extends beyond brand visibility at LFC matches. Visit Maldives will place billboards across Europe, targeting affluent travelers in key markets, and secure coverage in LFC’s official publications and digital platforms. With LFC’s TV audience exceeding 211 million per season and 53 million followers on social and digital channels, the Maldives positions itself as a top destination for luxury travelers and football fans alike.

Exclusive Experiences and Sports Tourism

Moreover, this partnership offers the Maldives unique opportunities, including the creation of a Liverpool Academy in the Maldives, further boosting sports tourism. The academy will attract aspiring athletes and football fans, blending their love for the sport with the beauty of the Maldives’ stunning surroundings. In addition, additional fan zones, appearances by LFC legends, and interactive digital campaigns will further engage audiences and drive travel interest.

As a part of this effort, Visit Maldives will incorporate these activations into their global events, fairs, and roadshows, building a cohesive branding presence that emphasizes the Maldives as a luxury destination. The partnership will reach over 397 million people per season, with an expected media value of over $17 million annually, thus delivering a significant return on investment.

A Shared Commitment to Sustainability

Beyond tourism, this partnership reflects a mutual dedication to sustainability. Both LFC and the Maldives commit to protecting the environment, with LFC’s “The Red Way” program promoting sustainability in sports, while Visit Maldives champions ocean conservation and eco-friendly tourism. Since the Maldives faces challenges from rising sea levels and climate change, this collaboration highlights the importance of sustainable practices in preserving the island nation’s unique ecosystem.

Ben Latty, LFC’s Chief Commercial Officer, highlights the mutual goals of sustainability and unforgettable experiences in this partnership. Meanwhile, Ibrahim Shiuree, CEO & MD of Visit Maldives, expresses pride in aligning with Liverpool FC, noting that the collaboration will bring the Maldives closer to millions of passionate football fans and offer them a once-in-a-lifetime opportunity to experience the “Sunny Side of Life.”

Forging a New Era in Global Tourism

This partnership between Visit Maldives and Liverpool FC marks a significant milestone in the Maldives’ tourism marketing strategy. Not only does it strengthen the Maldives’ position as a premier luxury destination, but it also connects with global football fans, inviting them to experience the beauty and tranquility of the islands. Ultimately, by combining world-class tourism with the passion of football, the Maldives aims to capture the hearts of millions, inspiring them to choose the Maldives for their next unforgettable adventure.

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