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Atmosphere Core Makes Significant Headway on Sustainability Goals 

International hospitality company, Atmosphere Core announces sustainability achievements across four pillars of Community, Operations, Resources and Environment.

This sustainability approach is evident through the company’s many impactful initiatives such as renewable energy infrastructure and water-saving technology across resorts. Along with company-wide projects, individual resorts are also looking at innovative pilot projects such as a vertical hydroponic garden at OZEN LIFE MAADHOO or the in-house biogas setup at OBLU SELECT Sangeli. 

Sustainability isn’t an option; it’s our ethos. We look at reusing, reducing, and recycling. All our resorts use a paperless app-based booking and check-in system. At our spas, we serve handmade candied orange peels, and all our resort teams maintain kitchen gardens with a constant effort to improve every year. The cumulative impact of these eco-friendly choices can have a lasting positive change. From conscious development to conserving resources and curating culturally connected experiences for our guests, every decision we make is rooted in preserving the natural beauty that surrounds us in the enchanting islands of Maldives, comments Shrikant Dash, the Deputy Managing Director for Corporate at Atmosphere Core.

Atmosphere Core on Driving Positive Community Impact

Atmosphere Core has been supporting charities and driving impact through a non-profit, non-governmental organisation – Atmosphere Foundation. In the span of two years, the foundation has achieved significant milestones. It has built a high-quality training kitchen for support needs students and runs reading programs for 7,196 youngsters. On top of this, they also supported health screening programs for 590 older citizens on local islands. 

Atmosphere Foundation is at the forefront of bringing responsible hospitality and climate protection programs together. The foundation has introduced bamboo plantation and cultivation not just in the group’s resorts, but also in local community outreach programs. Bamboo plants exhibit an exceptional carbon absorption rate. With this, the foundation is able to contribute to the goal of making the Maldives a carbon-free destination. Atmosphere Foundation has donated over 4,000 germinated seedlings and introduced saplings to 27 islands, collaborating with local councils on 9 initiatives. The Bamboo for Climate Change Mitigation project facilitates this process. This project has covered all but 5 atolls in Maldives. Over 1,000 seedlings have also been planted in resorts operated by Atmosphere Core.

How the Sun Powers Atmosphere Core’s Resorts

Atmosphere Core is driving a solar revolution in the Maldives. They do this by maximising every opportunity to power resorts with clean energy from the sun. In 2019, Atmosphere set up a marine and rooftop solar system at OZEN LIFE MAADHOO. Since then, the solar setup has expanded across resorts, leading to a year-over-year increase in solar energy production. With a 40% increase in 2022 followed by a 14% rise in 2023.

As of May 2024, there are 8,890 solar panels installed across seven resorts. The solar panels have produced a cumulative of 16,500 MWh of clean energy from 85 roof installations. Additionally, the resorts also have 12 floating platforms. With this, Atmosphere Core has saved 4,459,459 litres of diesel by using solar energy. This has resulted in a cumulative reduction of 11,951 metric tonnes of CO2 emissions.

Commitment to Coral Conservation and Sustainability

At the resorts within the Atmosphere Core portfolio, environmental care takes centre stage, with a special focus on coral conservation. Within the portfolio of nine resorts, seven have an actively managed coral conservation program and four resorts have a dedicated marine biologist. In 2023, a total of 279 coral frames were installed in Atmosphere Core waters with about 13,436 coral fragments. In Q1 2024, 21 new frames were installed across the resorts. Through continuous monitoring and maintenance, the coral fragments have encrusted onto the frames and started to grow new branches. Over the years, through coral propagation, these conservation gardens have flourished with live corals attracting marine life including Parrot Fish, Snappers, Eagle Rays, Sharks, and other invertebrates.

Green Globe Certification

All of Atmosphere Core’s resorts have received Green Globe Certification for environmental sustainability, with OZEN RESERVE BOLIFUSHI and OBLU NATURE Helengeli by SENTIDO receiving gold certifications. With a 10% global market share, Green Globe is one of the most preferred sustainability certifications for resorts and involves successfully being audited on 44 key environmental criteria and up to 380 compliance indicators depending on the destination.

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Top Emerging Markets Driving Tourism Growth in the Maldives

Maldives Tourism Emerging Markets Driving Global Growth

The Maldives has long been a dream destination, known for its breathtaking beaches and crystal-clear waters. However, the tourism scene is evolving, with a new wave of emerging markets fueling its growth. While traditional markets like China, Russia, and the UK continue to play a significant role, it’s the rising influence of countries from Eastern Europe, South Asia, and the Middle East that is reshaping the tourism landscape. This shift signals a diversification in the Maldives’ visitor base, attracting a new generation of travelers from dynamic, fast-growing regions. Let’s explore the top emerging markets that are driving this exciting transformation in Maldives tourism.

Emerging Tourist Markets in Maldives as of February 2025

  • Poland: Poland entered the top 10 in February 2025 with 5,354 arrivals, a notable increase of 681 from the previous year.
  • Kazakhstan: With 2,385 arrivals in February, Kazakhstan maintained steady numbers, reflecting its growing interest in Maldives tourism.
  • Romania: February 2025 saw 2,857 arrivals from Romania, continuing the trend of increased engagement with the Maldives.
  • South Korea: South Korea’s arrivals reached 3,141, marking an increase of 410 compared to February 2024, signaling growing interest from this market.
  • United Arab Emirates (UAE): The UAE saw 747 arrivals, up from 676 in the previous year, continuing its steady growth.
  • Sri Lanka: Sri Lanka contributed 714 arrivals in February, reflecting the rising interest from the region.
  • Bangladesh: Bangladesh registered 2,490 arrivals, indicating a consistent presence in the Maldives market.
  • Serbia: Serbia showed positive growth with 904 arrivals, continuing its upward trend.
  • Turkey: Turkey had 1,096 arrivals in February, marking a modest increase of 66 from the previous year.
  • Egypt: Egypt showed a slight increase in arrivals, reaching 536 in February 2025, compared to 530 in February 2024.

The Maldives’ Expanding Global Reach

The rise of emerging markets is reshaping the Maldives’ tourism sector, with countries from Eastern Europe, South Asia, and the Middle East driving this shift. As a result, the Maldives is increasingly attracting visitors from regions that were once less prominent. This expansion reflects broader diversification, with new markets such as Poland, Kazakhstan, and Romania showing steady growth. Moreover, these countries are not only adding to the tourism numbers but are becoming integral in redefining the Maldives as a sought-after destination for travelers seeking luxury and exclusivity.

This transformation is supported by the Maldives’ strategic efforts to enhance accessibility, particularly through expanded direct flight routes and targeted marketing in fast-growing economies. Thus, these initiatives have allowed the Maldives to position itself as a top destination for an emerging generation of affluent travelers. With sustained growth from these new markets, the Maldives is solidifying its appeal to a broader global audience, ensuring that its tourism sector remains dynamic and poised for continued success.

Top 5 Markets for the Maldives (as of March 2025)

As of March 2025, the Maldives continues to see strong contributions from its traditional markets, with the top five markets based on arrivals being:

  • China – 69,010 arrivals
  • Russia – 59,636 arrivals
  • United Kingdom – 57,944 arrivals
  • Italy – 53,252 arrivals
  • Germany – 39,856 arrivals

These markets have long been key players in the Maldives tourism sector, consistently delivering high numbers of visitors and maintaining a dominant position. Nevertheless, the influence of emerging markets is steadily gaining momentum, further diversifying the destination’s visitor base. While the top markets remain strong, the growth of new regions highlights the Maldives’ evolving appeal and its ability to attract a more global audience, ensuring the tourism sector’s ongoing development.

A Diverse Future for Maldives Tourism

As the Maldives continues to attract a diverse range of travelers, the rise of emerging markets signals a bright future for the country’s tourism industry. With steady growth and the continued strength of traditional markets, the destination’s visitor base is becoming more diverse than ever before. Ongoing efforts to enhance accessibility and target new audiences ensure the Maldives will remain a leading global destination. As new markets continue to gain ground, the future of Maldives tourism looks increasingly dynamic and promising.

Feature Image: OBLU Select Sangeli

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