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Crown & Champa Resorts Announces Flash Sale Across 5 Properties!

Maldives resort Hurawalhi Island
Crown & Champa Resorts has announced a ‘Flash Sale’ for stays between September and October at 5 of its properties.

Crown & Champa Resorts has announced a ‘Flash Sale’ for stays between September and October at 5 of its properties. Guests can book before the midnight of 27th August 2020 and save 30% on all room and meal plans at Hurawalhi Island Resort, Veligandu Island Resort & Spa, Komandoo Island Resort, and Meeru Island Resort & Spa. Additionally, guests enjoy an exceptional 20% savings at Kudadoo Maldives Private Island.

The resort operator facilitates PCR tests for guests’ travel requirements and offers flexible cancellation options in order to fit the travel requirements of the new normal. Guests holidaying at the resorts can get free PCR tests for stays extending 7 days. The flash sale offers are only valid when booked directly through the resorts’ website.

Flash Sale Details (at Meeru, Veligandu, Komandoo & Hurawalhi):

  • Booking Date: From 00:00 of 26th August 2020 to 23:59 of 27th August 2020
  • Stay Date: 1st September 2020 thru 31st October 2020
  • Discount: 30% Discount on all room categories and meal plans
  • Cancellation: Free cancellation p to 3 days to arrival

Kudadoo Maldives Private Island Flash Sale Details:

  • Booking Dates: from 00:00 of 26th August 2020 to 23:59 of 27th August 2020
  • Stay dates: 1st September 2020 thru 31st October 2020
  • Discount: 20% savings

For further information about the flash sale and bookings click HERE.

Crown & Champa Resorts encompasses a diverse portfolio of properties in the Maldives. The properties include; Hurawalhi Island Resort, Kudadoo Maldives Private Island, Innahura Maldives Resort, Komandoo Island Resort, Veligandu Island Resort & Spa, Kuredu Island Resort, Vilamendhoo Island Resort & Spa, and Meeru Island Resort & Spa. Additionally, the CCR operates the Champa Central Hotel in capital Male’ City.

The ninth addition to its properties, Kagi Maldives Spa Island is set to open later this year. The 50-villa property will provide couples, friends, and solo travelers with 360-degree wellness experiences. Likewise, Kagi’s philosophy revolves around the honest care of genuine hospitality centered on authentic experiences delivery.

Feature image by Hurawalhi Maldives
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The Future of Travel: Social Commerce Insights from Jeremy Jauncey, Sarah Kopit & Seth Borko

The Future of Travel: Social Commerce Insights from Jeremy Jauncey, Sarah Kopit & Seth Borko

In today’s rapidly evolving digital landscape, social commerce is redefining the way travelers discover, plan, and book their trips. On a recent episode of the Skift Podcast, Jeremy Jauncey, CEO of Beautiful Destinations,joined Sarah Kopit and Seth Borko to discuss the growing influence of social media platforms like TikTok and Instagram on travel. Their insights highlight how brands and destinations can leverage these changes to engage modern travelers more effectively.

How Is Social Commerce Changing the Way We Travel?

We are in the most exciting time in the history of travel marketing,” said Jauncey, whose company Beautiful Destinations has pioneered high-quality digital storytelling to inspire wanderlust worldwide. “The way people discover travel is fundamentally different now. The traditional model of searching for a destination, visiting a travel agent, and booking through a website is rapidly being replaced by social commerce.

Social commerce merges social media influence with direct consumer purchases, allowing users to discover destinations through organic content and seamlessly book their next trip without leaving the app. Platforms like TikTok, Instagram, and YouTube have become virtual travel agencies, where users find inspiration and make real-time booking decisions based on what they see.

According to Seth Borko, a senior research analyst at Skift, younger generations are driving this shift, placing greater trust in influencers and user-generated content over traditional advertisements.

Millennials and Gen Z are scrolling through their feeds and seeing firsthand experiences from people they follow and admire. That authenticity is what makes them act,” Borko explained. “This isn’t just advertising; this is experiential storytelling with a call to action.

Why Is Short-Form Video the Future of Travel Marketing?

One of the key drivers behind this transformation is short-form video content.

Instagram Reels and TikTok have changed the game,” Jauncey noted. “A 15-second video can transport a user to a remote island in the Maldives or a street market in Bangkok. And with a simple tap, they can book a flight, hotel, or experience right there on the platform.”

Unlike traditional marketing strategies, which often require multiple steps from inspiration to booking, social commerce streamlines the process. Integrated ‘Book Now’ buttons and social-first travel agencies enable travelers to go from watching a video to confirming a reservation within minutes.

Sarah Kopit, Editor-in-Chief at Skift, emphasized the importance of adapting to these changing consumer behaviors.

Travel companies that are still relying on static images and generic ads are falling behind,” Kopit stressed. “You need to be in the spaces where your audience spends time – and right now, that’s TikTok, Instagram, and even emerging platforms like BeReal.

How Are Influencers and Community Engagement Driving Travel Bookings?

The conversation also highlighted the crucial role of content creators and travel influencers in driving bookings. Unlike traditional advertising, influencer marketing fosters trust through authenticity and relatability.

Travelers want to see real people experiencing real moments,” Jauncey explained. “It’s no longer about polished, overproduced ads. It’s about storytelling through a lens that feels personal and attainable.

This shift has led to the rise of micro-influencers—travel creators with smaller yet highly engaged audiences. These influencers often provide in-depth guides, real-time experiences, and unfiltered reviews, making their recommendations more credible.

We’re seeing a shift away from big celebrity endorsements toward niche, passionate creators who actually visit and experience the places they promote,” Borko added. “They drive more conversions because their followers see them as trustworthy sources.”

What Does the Future of Travel Marketing Look Like?

As social commerce continues to expand, industry experts agree that travel brands must adapt or risk being left behind. Key takeaways from this discussion include:

Short-form video is the future of travel marketing. Brands should invest in compelling, mobile-friendly content that captures users’ attention within seconds.

Seamless booking experiences drive conversions. The fewer steps between inspiration and purchase, the higher the likelihood of bookings.

Authenticity is key. Travelers engage more with real, relatable experiences from influencers and user-generated content.

Community engagement matters. Travel brands that foster relationships with their audiences rather than solely pushing sales will see greater long-term success.

The brands that will succeed in this new era of travel are the ones that recognize the power of social discovery and immediate action,” Jauncey concluded. “This is no longer the future – it’s happening right now.

As the travel industry shifts toward experience-driven, mobile-first marketing, companies that embrace social commerce will be at the forefront of the next travel boom. For travel brands and destinations, the message is clear: adapt now, or risk being left behind in a world where the next viral destination is just one scroll away.

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