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Maafushivaru Maldives Set to Reopen After Extensive Renovation 

maafushivaru_160120

After an extensive luxury refurbishment, Maafushivaru Maldives is preparing to reopen its shores in March 2020. Having joined Europe’s DER Touristik Hotels & Resorts’ “lti’ brand, the five-star resort is the first long-haul lti hotel to launch in sixteen years. Maafushivaru will be exclusive to DER Touristik’s tour operators: DERTOUR, Meiers Weltreisen, ITS Reisen, JAHN Reisen, Kuoni UK as well as Manta Reisen in Switzerland.

With contemporary architecture and bespoke finishing touches, Maafushivaru features a total of 81 beautifully revamped villas in five different styles, offering mesmerizing views of the ocean or direct access to the beach. Furthermore, a fully equipped gym offering gorgeous views of the ocean and an idyllic Spa set on a corner of the island adds serenity into the holistic and wellness experience.

When it comes to dining, Maafushivaru offers ample cuisines that will no doubt be a tease to the taste buds. The resort features a buffet restaurant, a coffee shop which will be open throughout the day, a walk-in room with a wide selection of wines, as well as a bar. In addition to the buffet, a Teppanyaki and Sushi restaurant is also available on the island. 

As part of the reopening, Maafushivaru is offering an Opening Special package with discounts up to 42%. Applicable for all room categories from 31st March 2020 till 30th April 2020. 

Set in the pristine waters of South Ari Atoll with its small island charm, Maafushivaru is a 25-minute seaplane journey away from Velana International Airport. The resort offers an unforgettable island experience in the luxurious setting of the Maldives. 

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Heidi Grimwood Takes the Helm at ELE|NA as Senior Vice President

Heidi Grimwood

Heidi Grimwood has stepped into a new leadership role as Senior Vice President of ELE|NA, the flagship wellness brand under Atmosphere Wellness Pvt Ltd. The move marks a key chapter in both her career and the brand’s growth journey.

Grimwood has shaped ELE|NA since 2020, when she joined as Assistant Vice President. Since then, she has redefined wellness across the Maldives, helping turn ELE|NA into a standout name known for its forward-thinking approach and growing global reach.

Expanding ELE|NA’s Global Footprint

Now, her promotion signals the brand’s intention to broaden its footprint beyond the Maldives, with planned expansion into South Asia and the Middle East. In this new chapter, Grimwood will lead the development of wellness sanctuaries in new regions, grow the brand’s wellness amenities and essentials business, and launch the ELE|NA Wellness Academy—a platform designed to train and inspire future leaders in the field.

Heidi Grimwood says that ELE|NA’s growth reflects their belief that wellness should be accessible, experiential, and deeply personal. She adds:

“As we expand into South Asia and the Middle East—while deepening our roots in the Maldives—we’re not just creating spaces, but cultivating a movement. With new sanctuaries, an evolving product line, and our Wellness Academy, we’re proud to be shaping the future of holistic well-being in a way that’s sustainable, soulful, and globally resonant.”

A Legacy of Leadership and Innovation

Over the years, Grimwood has combined strategy and soul to guide the brand. She has introduced experiences that blend wellbeing with fine dining and built a cohesive identity across the resorts that carry ELE|NA’s name.

Grimwood brings more than 25 years of industry experience to the role. She began her wellness career at 19 and went on to lead global initiatives. For instance, she co-directed FG Innovation Management in Ireland, where she introduced Virgin Atlantic Airways’ first in-house gym. In addition, she managed spa operations at world-class properties including One&Only Reethi Rah, the QE2 Oceanliner, Aghadoe Heights Hotel & Spa, and Inchydoney Lodge & Spa.

Furthermore, Grimwood has earned recognition as an internationally respected speaker and advocate for sustainability and innovation in wellness. Her accomplishments have brought in several accolades, such as Global Spa Leader of the Year (World Spa & Wellness Awards, 2022) and Wellness Personality of the Year (Hotelier Maldives Awards, 2024).

Her appointment signals more than a title change—it reflects ELE|NA’s commitment to shaping global wellness through thoughtful, experience-led growth.

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