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Maldives Commences an Advertising Campaign in 360° TV of Russia

watersports activity in maldives resort Cocoon Maldives
Maldives Marketing and Public Relations Corporation (MMPRC) begun advertising on the 360° TV Channel of Russia.

Maldives Marketing and Public Relations Corporation (MMPRC) begun advertising on the 360° TV Channel of Russia. 360° TV Channel is one of the top TV channels for Moscow and the Central region of Russia. The advertisement will aid in promoting travel and to give a message to the hopeful travelers to ‘Visit Maldives Soon’.

Visible During Prime-Timings & Narrated in the Russian Language

The video will be visible to the viewers of the channel during the prime timings such as morning and evening news, the channels’ late-night show, and the weekend weather reports. The viewers will see beautiful scenery and activities that can be enjoyed at the destination. With narration in the Russian language, The advertisement will reach about 3 million people.

With the aim of increasing brand awareness and to market the Maldives as the most preferred destination for Russian travelers, this is one of the several marketing initiatives planned for this significant market.

Major campaigns for the Russian market are in the pipeline such as promoting Maldives on digital platforms. In addition, we will be closely working with top travel agents and tour operators in the coming months to promote Maldives and to boost arrivals from the Russian market. The market is expected to bounce back compared to other markets and move towards a gradual growth.

Managing Director of MMPRC, Mr. Thoyyib Mohamed, stated.

Why the Russian Market?

Russia has been a traditionally strong market for the Maldives. The year 2020 began with the market ranking as the fourth-highest arrival market to the Maldives. Arrivals saw an increase of arrivals by 29.6% compared to January of 2019. With the reopening of the borders on the 15th of July 2020, arrivals from the Russian market have slowly been picking up. Russia currently ranks among the top 10 countries in terms of arrivals amidst the pandemic.

Feature image by Cocoon Maldives
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Latest

Enjoy Exclusive Seaplane Transfers to Hideaway Beach Resort & Spa with Maldivian

Hideaway Beach Resort & Spa partnered with Maldivian

1 November 2024 marked the launch of an exciting new partnership between Hideaway Beach Resort & Spa and Maldivian, the national airline of the Maldives. This collaboration aims to offer guests a seamless and luxurious travel experience. Starting from this date, Maldivian will handle all seaplane and domestic flight transfers, providing easy and direct access to the resort’s stunning location. As a result, guests will experience a smooth and effortless transition to their destination.

Guests can enjoy daily seaplane transfers, with more available during peak travel seasons. In addition, this partnership ensures that you will spend less time traveling and more time enjoying the idyllic island paradise. Whether you are arriving for a short getaway or a longer stay, this collaboration guarantees that your journey will be as memorable as the destination. Consequently, your vacation will begin the moment you board your flight.

The managing Director of Lily Hotels, Ahmed Hafeez commented on this partnership:

“We are thrilled to partner with Maldivian to elevate our guests’ arrival and departure experience. This collaboration ensures a smooth and luxurious transition, allowing guests to begin their unforgettable holiday the moment they step off the plane.”

When you arrive at Velana International Airport, the resort’s dedicated team will greet you. They will escort you to the exclusive Lily Hotels Lounge at the Noovilu Seaplane Terminal, where you can relax in comfort. Moreover, you will enjoy panoramic views of the Maldives, sip on complimentary refreshments, and use the free Wi-Fi while you wait for your transfer to the resort.

If you prefer domestic flights, Maldivian also offers transfers by air, giving you flexibility in your travel options. This ensures that your journey will be as convenient as possible, no matter your travel preferences. Thus, you can easily choose the transfer that best suits your needs.

Hideaway Beach Resort & Spa: The Ultimate Maldivian Escape

Once you arrive at the resort, you will see why Hideaway Beach Resort & Spa is one of the most exclusive getaways in the Maldives. Located in the pristine Haa Alifu Atoll, the resort offers the perfect balance of luxury, privacy, and natural beauty. It is renowned for its spacious villas, exceptional service, and world-class amenities, all set against the backdrop of lush tropical surroundings and crystal-clear waters. In the same vein, the resort provides a variety of experiences that cater to every guest’s desires.

Whether you are looking to unwind with a spa treatment, enjoy thrilling water sports, or explore the local underwater world, you will find something for everyone. What truly sets Hideaway apart is its commitment to providing personalized experiences, ensuring that you feel like a VIP. Additionally, the resort’s attentive staff guarantees that every detail is taken care of to make your stay unforgettable.

With the new partnership with Maldivian, you can enjoy a smooth and stress-free arrival, making the start of your stay as perfect as the rest of it.

This collaboration with Maldivian supports Hideaway Beach Resort & Spa’s vision for future growth. The upcoming expansion of Hanimaadhoo International Airport will increase accessibility and provide you with more travel options. Subsequently, this development will open up exciting opportunities for you to explore the less crowded, more natural side of the Maldives.

The northern Maldives, known for its untouched beauty, offers a tranquil escape away from the more developed tourist spots. With fewer crowds and an abundance of unspoiled nature, it is the perfect destination for those who want to experience the “Untouched Maldives.” Above all, the partnership with Maldivian ensures that getting there will be easier than ever.

For more information check out the Hideaway Beach Resort & Spa Brochure

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