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Maldives Launches Promotional Campaign in UK

MMPRC promotional campaign in the UK
Maldives Marketing and Public Relations Corporation has launched an outdoor campaign in major parts of UK to promote the Maldives.

Maldives Marketing and Public Relations Corporation (MMPRC) has launched an outdoor campaign in major parts of the UK. The campaign aims to promote the Maldives as a safe haven for travelers as travel resumes in the new normal.

According to MMPRC, under this two-month long campaign, Maldives will be promoted in the most prominent areas of London. This includes; Kensington roadside, Waterloo station, Westfield London mall, Liverpool Street Station, Blackfriars Station, Cannon Street Station, City Thameslink Station, and Fenchurch Street Station. Furthermore. among these locations, the Waterloo station screen is the largest indoor digital screen in Europe. The screen is a major railway and underground station in London. Likewise, it is also the busiest bus station in the UK.

The key objective of this campaign is to reassure tourists in the UK that the Maldives remains a safe and secure destination to travel, due to its unique geographical formation and one-island-one-resort concept. Furthermore, the campaign aims to showcase the Maldives as an ideal choice for long haul travels. MMPRC revealed that the campaign also will guarantee brand exposure to a large number of Londoners,.

The photos and publications included will present the Maldives as a country with geographically isolated islands which will be safe to travel in the future as well. Moreover, a list of exciting activities tourists can experience on their vacation in the Maldives will be highlighted. With the UK being one of the leading markets in terms of arrivals to the Maldives post border reopening, MMPRC continues in its efforts in popularizing the destination within the market.

Also read: Maldives Marketing and PR Corporation Appoints PR Representative for US Market

MMPRC says various marketing and promotional activities have been planned for the remaining months of the year. This includes campaigns with several online and digital travel trade media and leading OTAs. During this year, Maldives was also promoted via the BBC Travel Show. And also in the UNITE Indian Ocean & Middle East Event, Travel Weekly, Familiarization trip, and several online and printed articles. Before the lockdown in March, a total of 7,288 visitors from the UK arrived in the Maldives this year. Meanwhile, 1,587 tourists from the UK arrived since the border reopening.

Feature image by Maldives Marketing and Public Relations Corporation
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Siyam World Hosts Summer Football Camp With Spanish Goalkeeper Star Player José Manuel Pepe Reina Páez

Get ready to kick it up a notch as Siyam World Maldives gears up for an epic summer football camp. This camp is hosted by none other than Spanish football sensation, José Manuel “Pepe” Reina Páez. Guests can join in on the fun from June 23rd to 26th, 2024. Building on its tradition of hosting world-class football camps and following the success of its spring series featuring international legends and star players, this event promises to be a highlight of the summer.

Pepe Reina is set to bring his A-game to Siyam World for an unforgettable football experience. The trill can be experienced at its premier sports complex and full-size soccer pitch – The World Sports Arena. The three-day summer football camp in June runs from 16:30 – 18:00 hrs. This camp also offers participants the chance to receive personalized coaching from the star goalkeeper himself. Along with a series of skill-building drills, friendly matches, and fun football-related activities, this camp is designed to inspire and excite football enthusiasts of all ages. Dressed in their personalized Rascal training kits, young players aged from five to 12 will seize the perfect opportunity to refine all aspects of their game. This includes everything from tactics to technical skills. This unique experience promises to enhance their abilities and provide memories that will last a lifetime.

José Manuel “Pepe” Reina Páez is a Spanish professional footballer renowned for his exceptional skills as a goalkeeper. He is also known for his dedication to nurturing young talent. With a career spanning La Liga and beyond, Pepe Reina brings a wealth of experience and expertise to the game.

Our goal is to inspire our young guests to dream big. Seeing a legend or a star player in person can help these youngsters realize that making their dreams a reality is possible, says Ausy Waseem – Resort Manager at Siyam World.

Legendary Line-Ups at Siyam World

But that’s not all! Siyam World is no stranger to hosting football legends and star players. Earlier this year, the resort scored big with a legendary line-up featuring Wayne Bridge, Adrian San Miguel Castillo, Francesco Totti, and Michael Owen.  These stars led unforgettable spring football camps. Guests had the chance to hone their skills on our impressive sports complex and soccer pitch at The World Sports Arena. With this, guests were able to soak up world-class coaching and immersive experiences as well. 

Furthermore, Siyam World has also had the pleasure of hosting several other football legends and star players recently. This includes players such as EstebanCuchu” Cambiasso, Carlos Puyol, Marco Materazzi, and Robert Pirès. Joining them were players like Harvey Elliott, Kostas Tsimikas, Juan Sebastián Verón, Roberto Pires, Eric Abidal, Nicola Ventola, Bobo Vieri, and Jay Jay Okocha.

Now, it’s time to keep the momentum going with “Pepe Reina” leading the charge. Don’t miss out on this once-in-a-lifetime opportunity to train with one of football’s greatest. And now, you can do that at one of the most beautiful locations in the world!

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