Media Team from the Middle East Arrives in the Maldives for Familiarization Trip

A media team from the Middle East has arrived in the Maldives for a familiarization trip on invitation by Visit Maldives. This team will be staying in the Maldives from 15th to 20th October 2021.

The team consists of writers, journalists, and editors from Travel & Tourism News – TTN, Al Press, Al Bayan and Travel Trendz International. These diverse outlets target all key segments of the Middle East audience from high-end affluent segments to budget travellers. They are published on print, online and social media on a frequent basis.

The team will be hosted in Hurawalhi Island Resort and Spa, Kagi Maldives, and The Westin Maldives Miriandhoo Resort. During their stay, they will experience various amenities and services available in these properties and will enjoy snorkelling, spa and wellness treatments, watersports and other activities available in the resorts. They will also get to try out the world-class cuisines offered to tourists in the restaurants in these resorts.

The media team from the Middle East is expected to cover 2-3 articles per publication, regarding the destination and host properties, on either print/online or both mediums over a span of 4 months after the FAM trip.

This familiarization trip is a great opportunity to relay the latest information about the destination, the strict safety measures in place in our resorts, hotels, guesthouses and liveaboards to potential tourists from the Middle East market. Through this, they can promote the unique geography of the islands, which provides natural social distancing for tourists, making Maldives one of the safest destinations for tourists to visit post covid.

The media familiarization trip is conducted as part of Visit Maldives’ strategy for the Middle East market to promote the Maldives on high-end channels, focused advertising and promotion of individual products and experiences.

So far this year they have held several activities targeting this market to maintain destination momentum and make Maldives the preferred destination for tourists from the Middle East. This includes familiarization trips, webinars, roadshows, participation in fairs, exhibitions, joint marketing, social media and digital campaigns with stakeholders from this market. Similar activities will be held for this market during the rest of the year as well.

Feature image by Visit Maldives

In honor of World Ocean Day, ELE|NA Elements of Nature has partnered with VOYA, the well-known organic seaweed skincare brand, to introduce a fresh wave of ocean-inspired wellness at The OZEN COLLECTION. Starting this July, guests at OZEN RESERVE BOLIFUSHI and OZEN LIFE MAADHOO can dive into a unique spa experience designed around the natural healing powers of the sea.

This new wellness offering rests on three key pillars: REST, ZEST, and BALANCE. Each pillar supports different needs, whether guests want to unwind deeply, boost their energy, or find emotional calm. The journey begins with a personal consultation that helps tailor treatments to fit individual wellness goals. Guests start with a soothing aromatic foot ritual followed by mindful breathing exercises, setting the tone for a restorative experience.

Ocean-Inspired Spa Treatments with VOYA

VOYA’s treatments deliver the ocean’s benefits directly to the skin using certified organic seaweed sustainably harvested from the Atlantic coast. Highlights include:

Massage therapies such as the Deep Muscle Melter, Tranquil Touch, and the signature VOYAGER Massage Journey, which target tension and promote relaxation.
Marine facials including Pro-Age, Skin Renewal, and Bespoke Touch, designed to refresh and rejuvenate the complexion.
Exfoliating treatments and body wraps like detoxifying buffs, nourishing sugar polishes, and sun-soothing wraps that leave skin radiant.
Sleep-enhancing rituals including the Mindful Dreams Massage and Herbal Cocoon Wrap, accompanied by singing bowls to encourage deep rest.

Extending Wellness Beyond Treatments

ELE|NA extends the experience beyond spa treatments by offering group wellness sessions — guided meditations, sea and sound therapies, and aroma-intent practices — that enhance relaxation outside the treatment room. For an even deeper indulgence, guests can enjoy bespoke VOYA bathing rituals either in the spa or their villas, such as Detoxifying Seaweed Baths and Warm Spiced Mud Baths.

Take the Ocean’s Calm Home

To help guests maintain ocean calm at home, ELE|NA offers a specially curated retail collection featuring VOYA’s body oils, essential oils, pulse point oils, and aromatic room scents. These products let guests continue their wellness routine while evoking the serenity and energy of the sea.

ELE|NA and VOYA both prioritize sustainability and share a deep respect for the ocean. Their partnership reflects a strong commitment to eco-conscious sourcing and protecting marine environments, making this wellness experience a true tribute to the ocean’s natural rhythms.

As World Ocean Day highlights the ocean’s importance, ELE|NA invites travelers to reconnect with nature and themselves through this new spa journey. Ocean-inspired wellness arrives this July at OZEN RESERVE BOLIFUSHI and OZEN LIFE MAADHOO.

Media Team from the Middle East Arrives in the Maldives for Familiarization Trip

Feature image by Visit Maldives

Latest

VOYA and ELE|NA Bring Sustainable Seaweed Spa Experiences to THE OZEN COLLECTION

Embudu Village Earns Travelife Gold Certification for Its Sustainable Tourism Efforts

Maldives Welcomes One Million Tourists in Record Time and Bandos Maldives Hosts the Milestone Visitors

Experience the Ferrari Testa Rossa J at Waldorf Astoria Maldives Ithaafushi: A Unique Automotive Art Journey

VOYA and ELE|NA Bring Sustainable Seaweed Spa Experiences to THE OZEN COLLECTION

Ocean-Inspired Spa Treatments with VOYA

Extending Wellness Beyond Treatments

Take the Ocean’s Calm Home