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Media Team from USA Arrives in the Maldives for Familiarization Trip

Media Team from USA Arrives in the Maldives for Familiarization Trip
A media team from the USA has arrived in the Maldives for a familiarization trip on invitation by Visit Maldives.

A media team from the USA has arrived in the Maldives for a familiarization trip on invitation by Visit Maldives. This team will be staying in the Maldives from 3rd – 10th November 2021.

The team consists of freelance writers and travel journalists from the United States. Their coverage for this trip will include video, photo and articles published for USA Today, Travel + Leisure, Conde Nast Traveler, Lonely Planet, Newsmax, Bleu Magazine and Matador Network’s “Creators”. The reach of these media are above millions, with their target audience covering high-end to budget travelers.

The USA market has a deep interest in conservation, sustainability, and wellness-focused experiences. The interests are aligned with a global trend of travelers wishing to reconnect with nature. Ultimately, travelers are interested in sustainability and ‘attainable luxury’. Therefore, this familiarization trip will highlight Maldives as a leading example of sustainable tourism and the perfect destination for travelers to unwind and reconnect with nature. Additionally, the trip will highlight Maldives as a safe haven for travelers all over the world. The purpose of the trip is to increase the arrivals from US and share the most updated destination information and to promote Maldives as a Safe Haven with a range of options available as accommodation.

The team will be hosted in Coco Bodu Hithi, Yacht Maldives and Reethi Beach Resort. During their stay they will experience the Maldivian hospitality and various amenities and services available in the individual properties. They will enjoy snorkeling, spa and wellness treatments, watersports and other activities available in the resorts. The media team will also get to experience the world class cuisines available in these resorts.

The media team from the USA is expected to cover one or more articles per person, regarding the destination and host properties following the FAM trip.

This familiarization trip is a great opportunity to relay the latest information about the destination, the strict safety measures in place in our resorts, hotels, guesthouses and liveaboards to potential tourists from the USA market. Through this, Visit Maldives will also promote the unique geography of the islands, which provides natural social distance for tourists, making Maldives one of the safest destinations for tourists to visit post-COVID. They can also market the unique experiences available for tourists in the Maldives.

The media familiarization trip is conducted as part of Visit Maldives’ strategy for the USA market to promote Maldives on high-end channels, focused advertising and promotion of individual products and experiences.

This is the second FAM Trip from this market for the year. To target the US market, Visit Maldives took part in ILTM North America in October and is planning to take part in DEMA Show 2021 in November.

By 14th October Maldives had welcomed 923,146 into the country. Currently USA is the 4th top source market to Maldives, with the country contributing 4.1 percent of the total arrivals. During this period 37,463 tourists from the USA visited the Maldives.

Feature image by Visit Maldives

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Earth Week at Oaga Art Resort: Connect with the Beauty of Nature

Oaga Art Resort is getting ready to celebrate Earth Week with Nature's Embrace!

Oaga Art Resort is dedicating a week to connecting with the beauty and wonder of the planet! In celebration of Earth Week, the resort is curating a programme with meaningful experiences and deep appreciation for the Earth from March 21st to 27th, 2024.

Earth Week Specials at Oaga Art Resort

On March 21st, the resort will celebrate Poetry Day to unwind with Earth-inspired creativity. Start your day with a poetic breakfast, followed by a lunchtime fusion of traditional Maldivian Boduberu beats and poetry called ‘Farihi’. As the sun goes down, guests are invited to enjoy poetry reading and a captivating performance by local duo ‘Something Lovely’.

On March 22nd, guests can enjoy a Boduberu jam session at lunch. As the nighttime falls, witness the artistry of a sand artist as they create their magic on the Raa Baa deck.

On March 23rd, Connect with Nature in a mindful way. As part of the Earth Hour, a candlelit Earth meditation and Sound healing session will be hosted. Guests can also savour a delicious Earth-conscious buffet and enjoy unplugged music around a bonfire! Additionally, a special coral planting cocktail will take place at sunset. At this event, guests can also help plant 60+ coral frames in Oaga’s reef nursery. The project is carried out in partnership with Coralive, aiming to completely resort to the house reef by 2028.

Celebrate Holi with an Eco Twist on March 25th. Create stunning sand mandalas and participate in the traditional Full Moon ritual. Oaga Art Resort will also be hosting a glow-in-the-dark Holi Full moon party with minimal lighting!

Reflect and reminisce under the stars on March 26th. Cuddle up for a captivating movie night! The Grand Finale, with World Theatre Day will be hosted on March 27th. The resort will be hosting a puppet show in addition to live performances by the Sky Rock band. End the night with a special Earth-themed solo performance at the Kaa Kada dinner in celebration of World Theatre Day.

Earth Week and so Much More!

Guests are welcome to enjoy these activities and so much more at Oaga. The resort is all about fun, creative and new experiences. The Earth Week celebrations are weaved into the activities throughout Oaga Art Resort during this period. Oaga Art Resort is the perfect spot for an all-inclusive getaway. The Greatest All-inclusive plan redefines your resort experience!

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