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TikTok Ban in the U.S – Will the Biden Administration Pass the Bill?

The U.S Biden administration is currently discussing a TikTok ban, which sounds like a death-sentence for the Gen-Z!

The US Congress is currently discussing a bill that could result in the ban of the popular app TikTok. In addition to the House of Representatives, this bill is also being supported by the Biden Administration. So, what does this actually mean?

Why is the US Congress Trying to Ban TikTok?

According to the Justice Department in an article by Rolling Stone, the department is set to brief lawmakers on how Chinese company ByteDance which owns TikTik might be using the app to influence the U.S elections. According to Rolling Stone, a Biden Administration spokesperson has also suggested that foreign powers can use the app to influence ‘American’s views and beliefs’.

There is no doubt that TikTok can be used as an influence tool. However, this ideology should not just be regarding TikTok, as any other social media platform can be used to influence people as well. While this remains true, the House of Representatives is expected to take this vote on Wednesday, 13th March 2024. The Act which has been named ‘Protecting Americans From Foreign Adversary Controlled Applications Ac’ will either get thrown out or passed today.

Although TikTok appears to be one of the main focuses, with this new bill the president can designate certain apps as a national security risk. According to the bill, however, this will only be done regarding apps that have ties to foreign governments. The more interesting part about the TikTok ban bill is that while Biden is all for the bill, his opponent Trump is against the TikTok ban.

Can TikTok Ban Cause More Harm than Good?

One of the biggest questions is whether the TikTok ban would be in favour of the majority. Since TikTok got popular during the COVID-19 pandemic it has been a lifeline for many. The TikTok creator find has allowed content creators from all around the world to utilize social media as a job. Although this was already a possibility through YouTube, Instagram and Facebook, TikTok’s short format has garnered extreme popularity. With this, TikTok has become a social media manager’s dream go-to spot. Through TikTok, creators are able to get the audience to focus on a product in a fun method.

With this, one of the biggest fears around the U.S. TikTok ban is how badly this would affect artists. In addition to content creators, several small businesses and artists also use TikTok as a major marketing platform.

This will damage millions of businesses, deny artists an audience, and destroy the livelihoods of countless creators across the country, says a TikTok spokesperson.

Many have also come to see this as the Government taking away their freedom of speech. TikTok has become a popular hotspot for all discussions from politics to celebrity culture. As the younger generation has moved past reading news, TikTok has also become a place to stay up to date on the latest news. Without TikTok, many would be unaware of the Kate Middleton scandal as well!

What is Divestment?

Under this new legislation, any company controlled by a foreign adversary would be requested to divest in 180 days. But what does this mean? Divestment means that the company would be selling the app to a U.S.-based company. If this bill gets passed, and ByteDance refuses to sell, the TikTok ban will officially get implemented in the US!

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Atmosphere Core Unveils Its First European Heritage Hotel in Piedmont, Italy

Heritage Hotel by Atmosphere Core opens in Italy

Atmosphere Core, the well-established leader in hospitality across South Asia, has expanded into the European market. The company recently opened Borgo Monchiero Heritage by Atmosphere in Piedmont, Italy. This marks the company’s first venture into Europe and adds a historical gem to its Heritage by Atmosphere collection. The heritage hotel sits in a beautifully restored monastery, built in 1773, and retains its original Romanesque architecture and sacred frescoes. Located in one of Italy’s most culturally rich regions, the hotel offers an authentic experience steeped in northern Italy’s art, history, and cuisine.

Salil Panigrahi, Group Managing Director of Atmosphere Core, expressed excitement about this new European chapter.

“As we continue to grow and cultivate relationships with global partners for expansion, in the last year we have made associations with a number of European businesses.  In Italy specifically, we have the leading Bottega S.p.A. joining our unique Wine Program. These significant partnerships brought Italy to Atmosphere Core and vice versa, we now look forward to the launch of our first destination in Europe in 2026”.

A Historic and Luxurious Destination

Borgo Monchiero sits within a UNESCO World Heritage-listed area. It lies amid vineyards that produce celebrated wines such as Barolo and Barbera. The three-story hillside monastery features 19 luxurious suites and rooms. Each suite has been carefully restored to preserve the building’s original charm. The on-site chapel also offers a beautiful space for intimate weddings and ceremonies, making it the perfect setting for couples seeking a unique destination for their special day.

The former refectory, once a dining hall for resident monks, now transforms into a culinary destination. Guests will indulge in exquisite regional dishes at the main restaurant. Additionally, the heritage hotel offers a chapter hall for private gatherings, a lounge bar for relaxation, and a garden terrace with sweeping views of the surrounding hills and vineyards. Moreover, a dedicated spa area includes a sauna, infrared therapy, and a restored stone reservoir turned private jacuzzi. For outdoor enthusiasts, the landscaped gardens and pool area offer a serene escape, perfect for basking in the sun or hosting alfresco events.

A Shared Vision for Heritage by Atmosphere

Borgo Monchiero’s owners, Franco Giampetruzzi and Gian Maria Debenedetti, emphasized their alignment with Atmosphere Core’s brand ethos. Mr. Giampetruzzi shared:

“When sourcing a hotelier, Atmosphere Core’s ambitions to expand internationally with ‘HERITAGE BY ATMOSPHERE’ seamlessly mirrored our project plans.  We needed an established operator with big ideas yet sensitive to the value of authenticity.  The decision was very easy and now we forge ahead in preparation of welcoming guests in the coming year.”

Mr. Debenedetti added,

“We envision Borgo Monchiero as a harmonious fusion of art, 18th-century history, and experiential luxury. Atmosphere Core’s sympathetic approach with its ‘Heritage’ brand embodies this vision.”

Atmosphere Core’s Growing Global Presence

The luxury brand has become known for its collection of nine island resorts in the Maldives. The company also boasts a growing portfolio of luxury properties in Sri Lanka and India. As a result, it has gained a reputation for personalized service, exceptional dining, and unforgettable experiences. With its new venture in Italy, the company offers a one-of-a-kind escape for travelers, wine connoisseurs, and nature lovers. Guests can explore the beauty and culture of this idyllic European region while enjoying the exclusive offerings of Atmosphere Hotels & Resorts.

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