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Coming Soon: SO/ Maldives

SO/ Maldives
Accor signed an agreement with S Hotels and Resorts and Wai Eco World Developer Pte. Ltd. to introduce SO/ Hotels & Resorts to the Maldives.

Accor, the leading international hotel operator in the Maldives, has signed a hotel management agreement with S Hotels and Resorts Public Company Limited and Wai Eco World Developer Pte. Ltd. (WEWD) to introduce SO/ Hotels & Resorts to this idyllic Indian Ocean archipelago.

SO/ Maldives will showcase a selection of 80 spectacular luxury villas, including beachfront and over-water options, all adorned with designer interiors and an audacious twist. Nestled on its own exclusive island overlooking the azure Emboodhoo Lagoon, just 15 minutes by speedboat from Malé’s Velana International Airport, this eclectic resort will bring a fresh sense of avant-garde style and sophistication to the Maldives, while also reflecting the local spirit of this captivating country.

Image: SO/ Maldives

Scheduled to open in 2023, the new resort will take centre stage on the third island of CROSSROADS Maldives, the extraordinary integrated leisure destination in the exotic South Malé Atoll, connecting it to a wealth of world-class attractions and facilities.

Vivid, vivacious and full of personality, SO/ Hotels & Resorts are only found in socially vibrant destinations such as Berlin, Bangkok, St Petersburg and Singapore. One of the fastest-growing brands in Accor’s lifestyle portfolio, it is designed for savvy travellers who have a passion for fashion and like to keep their fingers on the pulse. Every stay is underpinned by the brand’s signature ‘Just Say SO’ service, to craft truly unforgettable experiences.

This makes SO/ the perfect fit for CROSSROADS Maldives, which was recognised as the “Best Leisure Development Maldives (Five-Star)” in the Asia Pacific Property Awards 2021-2022. The presence of such a dynamic player on the global hotel scene will play a key role in helping CROSSROADS Maldives to expand and reach new markets worldwide, thanks to Accor’s global distribution and loyalty network.

Guests will be able to unwind on SO/ Maldives’ private island or take advantage of fantastic facilities at The Marina @ CROSSROADS, an 800-metre lifestyle area and beach walk where visitors can discover cool cafés, refined restaurants, a chic beach club, upmarket boutiques, a spa, the Marine Discovery Centre and a 30-berth yacht marina. Unforgettable events can be hosted at the oceanfront wedding venue and meeting space.

“It gives me great pleasure to announce the arrival of SO/ Hotels & Resorts in the Maldives. This playful and distinctive lifestyle brand can only be found in the world’s most iconic destinations so it is the perfect fit for this renowned island paradise. The resort’s location within CROSSROADS Maldives will allow guests to experience a truly vibrant luxury lifestyle offering with plenty of options for both relaxation and adventure. SO/ Maldives will be a place to see and be seen for bold and stylish socialisers and we look forward to working with S Hotels & Resorts and WEWD to bring this project to life,” commented Garth Simmons, Chief Executive Officer – Accor Southeast Asia, Japan & South Korea.

“We are so excited to unveil SO/ Maldives as the latest jewel in CROSSROADS Maldives’ crown, as we continue to transform the tourism landscape in this highly-desirable destination. With its signature sense of style and commitment to creating unique guest journeys, SO/ is the ideal fit for our third island. It will stand out from the crowd, complement our two other industry-leading brands and complete our collection of luxury and lifestyle resorts, further raising the bar for hospitality in the Maldives,” said Dirk De Cuyper, Chief Executive Officer, S Hotels & Resorts.

“The Maldives is a truly special place and we are delighted to enter the market with such a prestigious project. S Hotels & Resorts has a proven track record of developing exceptional lifestyle resorts, including CROSSROADS Maldives, and the edgy style of SO/ always strikes a chord with its trend-setting guests. With such strong partners, we are confident of creating a one-of-a-kind resort experience at SO/ Maldives,” added Zaw Win Maung, Managing Director, WEWD.

SO/ Maldives will join Accor’s collection of five resorts in the Maldives which include the midscale Mercure brand, premium Pullman and Mövenpick brands, and the luxury Raffles and Fairmont brands. Accor is a global industry leader in the lifestyle segment with 13 dedicated brands such as Mondrian, Mama Shelter, and 25hours.

Feature image by Accor

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VARU by Atmosphere Marks 5 Incredible Years of Authentic Maldivian Luxury

VARU by Atomsphere, island resort in Maldives

VARU by Atmosphere, the Maldives’ iconic private island resort, celebrated a major milestone: its five-year anniversary on Sunday, 10 November 2024! This celebration is more than just the passing of time. It’s a chance to reflect on five years of exceptional hospitality, vibrant culture, and unforgettable luxury—all guided by the resort’s heartfelt philosophy, Joy of Giving.

The anniversary celebration was nothing short of spectacular. It brought together island owners, corporate leaders, and the incredible team. The night was filled with joy, laughter, and special moments, as everyone gathered to celebrate this achievement. With cultural performances, awards, and delicious culinary delights, the evening highlighted the resort’s success and the passion behind it all.

As the milestone was celebrated, Mei P. Pun, the General Manager of VARU by Atmosphere shared these thoughts:

In Divehi, the Maldivian dialect, VARU has a beautiful meaning. It translates to living life in abundance, strength, resilience, and above all authenticity. For us, hospitality is all about sharing the soul of the Maldives with each visitor who steps onto our shores, and this is possible only because of my dedicated team. They bring their passion, warm smiles, and amazing energy every day, which is what wins over our guests, many of whom return time and again.

VARU by Atmosphere has established itself as a top destination for travelers seeking an authentic Maldivian experience since 2019. The resort, set amidst turquoise waters and soft, white sandy beaches, offers a serene escape. Guests can explore the island’s rich culinary traditions, with dining at the renowned Kaagé restaurant being a highlight. Fresh, locally-sourced ingredients bring bold, authentic Maldivian flavors to life at the restaurant.

As part of the Atmosphere Hotels & Resorts family, VARU by Atmosphere offers a luxurious 5-star experience. The resort features 108 villas, nestled along white sandy beaches and crystal-clear lagoons. Guests enjoy spacious over-water accommodations and the exclusive VARU Plan™, which includes everything. Dining, daily activities, spa treatments, and unforgettable excursions ensure every moment is special.

Located on the North-West edge of Malé Atoll, the resort is just a 40-minute speedboat ride from Velana International Airport. It offers four unique restaurants, two lively bars, and top-notch facilities. These include a dive school, water sports center, overwater ELE|NA spa, and a kids’ club. Guests can explore the nearby waters with complimentary daily snorkeling trips, discovering the Maldives’ vibrant underwater world.

The Joy of Giving

The resort’s core philosophy, Joy of Giving, shapes everything they do. It’s not just a slogan; it’s a true commitment. By anticipating each guest’s needs, the team ensures they can relax and enjoy every moment. At VARU, hospitality is more than service. It’s about sharing the heart of the Maldives and making each guest feel special.

As VARU by Atmosphere celebrates its five-year anniversary, the team embraces its Joy of Giving philosophy. Each day, they create personalized, unforgettable experiences, leaving guests with lasting memories. Here’s to five incredible years—and many more to come!

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