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Visit Maldives Holds Dedicated Roadshow in the UK to Promote MICE Opportunities

Visit Maldives Holds Dedicated Roadshow in the UK to Promote MICE Opportunities
Visit Maldives holds a dedicated roadshow in the UK to promote MICE opportunities available in the Maldives.

Visit Maldives holds a dedicated roadshow in the UK to promote MICE opportunities available in the Maldives. The roadshow was held on 3rd November at Corinthia, London following the conclusion of WTM London 2021

This is the first such roadshow organized by Visit Maldives dedicated to individually promoting the MICE opportunities available in the destination. The event is held as part of our global Redefining MICE campaign. The purpose of the global campaign is to promote the Maldives as an emerging top destination to conduct meetings, incentives, conferences, and exhibitions (MICE) events. The aim is to redefine the business environment, which is often thought to be sombre, serious and limited to boardrooms and conference halls. Through this campaign, Maldives will be promoted as a destination that is perfect to seamlessly merge business with leisure by promoting different experiences. 

During the MICE Roadshow in the UK, Visit Maldives promoted the Maldives as a safe haven due to the naturally social-distanced geography and the stringent safety measures in place at tourist facilities. They also provided the latest destination information and travel guidelines to the travel trade and tourists who visited the roadshow. 

20 industry partners from the Maldives participated in the event with Visit Maldives. They were given the opportunity to hold meetings and conferences with 50 top travel agencies attending the event. A destination presentation was given during the roadshow for the attendees. The event garnered much support from visitors, with the possibility of increased bookings and arrivals from the global market through this event. 

Visit Maldives and industry partners promoted the various opportunities for businesses to conduct MICE events in the Maldives, highlighting the specific unique experiences for visitors from this segment. Three raffles were also drawn during this event, including a complimentary stay in SAii Lagoon Maldives, Hardrock Hotel Maldives and 2 pax Economy Class flights from London Heathrow or Manchester to the Maldives via Etihad Airways. The raffles were drawn from amongst attendees of the event. 

The global Redefining MICE campaign will promote the Maldives as an ideally located venue for regional gatherings, providing the opportunity to transform any MICE event from sombre to exciting. During the campaign, many activities are planned to be held across the globe in the coming months by Visit Maldives in collaboration with our foreign PR agencies and industry partners, to promote the Maldives as a preferred location for businesses to hold their next MICE business event. 

These activities will be held from October to November 2021 and will include global media campaigns, participation in MICE exhibitions, social media campaigns, distribution of digital brochures and videos, MICE FAM trips, a  dedicated MICE landing page on the Visit Maldives website and MICE dedicated roadshows in different countries. 

Feature image by Visit Maldives

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Explore a Multitude of Football Camps at Siyam World This Year!

As part of its ongoing line-up of five-star experiences, Siyam World Maldives kicked off a series of unforgettable spring football camps. The resort will be featuring star players Wayne Bridge, Adrian San Miguel Castillo, Francesco Totti, and Michael Owen.

Siyam World Maldives encouraged guests to let their football skills blossom over a series of football camps. These camps will utilise the resort’s state-of-the-art sports complex and FIFA-sized soccer pitch at The World Sports Arena. Participants enjoyed world-class coaching and immersive experiences designed to enhance their football techniques and passion for the sport.

Spanish Goal-keeper Adrian San Miguel Castillo

The action-packed schedule began with Spanish goalkeeper Adrian San Miguel Castillo. He graced the sandy shores from the 19th to the 23rd of March. Adrian is a key player for Liverpool FC and the Andalusia National team. During his time at the resort, he helped younger guests understand how to deal with pressure and develop key life skills. This also included developing a performance mindset.

Football Camp Experiences with Wayne Bridge

Next on the roster was Wayne Bridge who came to Siyam World from from 22nd to 31st March. He is a renowned English left-back, who returned to Siyam World for a second time already. With his infectious energy and wealth of experience from clubs like Chelsea and Manchester City, Wayne inspired guests to “tackle” challenges head-on and score big on and off the field.

Francesco Totti Lights up Siyam World Football Camp

Following Wayne’s lead was the legendary Francesco Totti, lighting up Siyam World for a second time as well. He visited from 28th March to 4th April. Totti is known for his flair and loyalty to AS Roma. He brought a touch of Italian passion to the Maldives, teaching participants the art of precision and creativity in football. 

Once described by Maradona as “the best player he has ever seen”, the gifted World Cup winner and legendarily loyal one-club player (AS Roma) will be on hand to help holidaymakers hone their football skills and play to their full potential.

Michael Owen Graces the Shores of Siyam World

Closing out the star-studded lineup was Michael Owen. He is the youngest-ever Ballon d’Or winner, who graced Siyam World from the 1st to the 5th of April. Michael Owen is joining as part of the recently announced partnership with Football Escapes. Michael’s lightning-fast moves and goal-scoring prowess electrified the pitch, inspiring a new generation of football stars. Throughout the action-packed week, participants savoured daily football sessions led by Owen, a team of UEFA-licensed coaches, and internet sensation Eman – popularly known as SV2 from his viral YouTube skills videos.

Dressed in their personalized Rascal training kits, young players aged from five to 15 seized the perfect opportunity to refine all aspects of their game, from tactics to technical skills. To add to the holiday experience, families enjoyed a memorable parents’ match, providing moms and dads with a chance to showcase their skills on the pitch.

Collaboration with Football Escapes – Rip Ferdinand

Later this year, and in collaboration with Football Escapes, Rio Ferdinand will also be hosting a football camp from 28 October to 1 November. He is one of the most decorated English footballers of all time. Ferdinand is famous for being one of the world’s best defenders. He will be bringing the skills he learned whilst playing for West Ham, Manchester United and Leeds United plus the England national team. 

At Siyam World, we are undoubtedly a paradise for sports enthusiasts, offering exceptional facilities for both water and land sports. My passion for football, which began in childhood collection jerseys of football legends, is embodied in our FIFTA- regulation football field. We host many football aficionados, including owners of prized jerseys and past champions who still share a deep love for the game. Siyam World is where sportsmanship thrives, providing an unparalleled destination for active trave;ers, says Ausy Waseem – Resort Manager at Siyam World.

The incredible resort has had the pleasure of hosting several other esteemed football legends. Italian champion Nicola Ventola graced the resort in January. Additionally, Bobo Vieri and Marco Materazzi also showcased their skills on the pitch. Joining them were players like Juan Sebastián Verón, Esteban Cambiasso, Roberto Pires, Eric Abidal, Carlos Puyol, and Jay Jay Okocha.

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