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China Southern Airlines Set to Introduce 17 International Routes!

If you’ve been looking forward to some new routes by China Southern Airlines, it’s finally happening. The state-owned-carrier has recently revealed that it is expected to launch several new international routes before October 2026.

According to Reuters report, the new routes for China Southern Airlines include Amsterdam (AMD), London (LON), Doha (DOH), Riyadh (RUH), and Tehran (THR). With this, travellers will have access to 17 new international routes through the airline. This exciting news was revealed by the airline during an event that was hosted in Beijing.

These exciting new international routes come as a sign of recovery in the airline industry following the pandemic. As the restrictions were only lifted in early 2023, the industry is slowly opening up new routes. With this, China Southern’s new routes are expected to help the recovery by 85%!

Travellers can expect some of the new routes as early as this April. The airline revealed that it will introduce its first non-stop connectivity to the Middle East on April 16th! With this new route, travellers can explore two weekly flights between the destinations. Additionally, the airline is expected to start flights to Shenzhen starting June 2024 as well.

Currently, the airline operates an extensive route network of more than 1,000 routes with around 3,000 daily flights to over 200 destinations in more than 40 countries and regions around the world. Through close cooperation with its global airline partners including American AirlinesBritish Airways, Qatar Airways, and Vietnam Airlines, China Southern continues to extend its route network to more destinations around the world.

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Atmosphere Core Unveils Its First European Heritage Hotel in Piedmont, Italy

Heritage Hotel by Atmosphere Core opens in Italy

Atmosphere Core, the well-established leader in hospitality across South Asia, has expanded into the European market. The company recently opened Borgo Monchiero Heritage by Atmosphere in Piedmont, Italy. This marks the company’s first venture into Europe and adds a historical gem to its Heritage by Atmosphere collection. The heritage hotel sits in a beautifully restored monastery, built in 1773, and retains its original Romanesque architecture and sacred frescoes. Located in one of Italy’s most culturally rich regions, the hotel offers an authentic experience steeped in northern Italy’s art, history, and cuisine.

Salil Panigrahi, Group Managing Director of Atmosphere Core, expressed excitement about this new European chapter.

“As we continue to grow and cultivate relationships with global partners for expansion, in the last year we have made associations with a number of European businesses.  In Italy specifically, we have the leading Bottega S.p.A. joining our unique Wine Program. These significant partnerships brought Italy to Atmosphere Core and vice versa, we now look forward to the launch of our first destination in Europe in 2026”.

A Historic and Luxurious Destination

Borgo Monchiero sits within a UNESCO World Heritage-listed area. It lies amid vineyards that produce celebrated wines such as Barolo and Barbera. The three-story hillside monastery features 19 luxurious suites and rooms. Each suite has been carefully restored to preserve the building’s original charm. The on-site chapel also offers a beautiful space for intimate weddings and ceremonies, making it the perfect setting for couples seeking a unique destination for their special day.

The former refectory, once a dining hall for resident monks, now transforms into a culinary destination. Guests will indulge in exquisite regional dishes at the main restaurant. Additionally, the heritage hotel offers a chapter hall for private gatherings, a lounge bar for relaxation, and a garden terrace with sweeping views of the surrounding hills and vineyards. Moreover, a dedicated spa area includes a sauna, infrared therapy, and a restored stone reservoir turned private jacuzzi. For outdoor enthusiasts, the landscaped gardens and pool area offer a serene escape, perfect for basking in the sun or hosting alfresco events.

A Shared Vision for Heritage by Atmosphere

Borgo Monchiero’s owners, Franco Giampetruzzi and Gian Maria Debenedetti, emphasized their alignment with Atmosphere Core’s brand ethos. Mr. Giampetruzzi shared:

“When sourcing a hotelier, Atmosphere Core’s ambitions to expand internationally with ‘HERITAGE BY ATMOSPHERE’ seamlessly mirrored our project plans.  We needed an established operator with big ideas yet sensitive to the value of authenticity.  The decision was very easy and now we forge ahead in preparation of welcoming guests in the coming year.”

Mr. Debenedetti added,

“We envision Borgo Monchiero as a harmonious fusion of art, 18th-century history, and experiential luxury. Atmosphere Core’s sympathetic approach with its ‘Heritage’ brand embodies this vision.”

Atmosphere Core’s Growing Global Presence

The luxury brand has become known for its collection of nine island resorts in the Maldives. The company also boasts a growing portfolio of luxury properties in Sri Lanka and India. As a result, it has gained a reputation for personalized service, exceptional dining, and unforgettable experiences. With its new venture in Italy, the company offers a one-of-a-kind escape for travelers, wine connoisseurs, and nature lovers. Guests can explore the beauty and culture of this idyllic European region while enjoying the exclusive offerings of Atmosphere Hotels & Resorts.

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