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Maldives Marketing and PR Corporation Appoints PR Representative for US Market

aerial view of maldives resort, Royal island resort & spa
Maldives Marketing and Public Relations Corporation has appointed Bullfrog + Baum as PR representative for the USA market.

Maldives Marketing and Public Relations Corporation (MMPRC) has appointed Bullfrog + Baum as PR representative for the USA market. Bullfrog + Baum is headquartered in New York City with satellite offices across the country and globe. MMPRC has hired several PR agencies from across the globe in order to promote the Maldives.

The company was appointed in July 2020, by MMPRC to establish a bigger outreach to the media with the latest destination news and information to the travel trade with the most updated travel guidelines. MMPRC is continuing in its efforts to keep the destination visible in the market and attract potential travelers from the USA.

Established in 2000, Bullfrog + Baum is an award-winning collective of brand-builders, insight-finders, and storytellers specializing in Marketing Communications and representing the best of the best in (and around) the hospitality industry. From drumbeat PR to blow-out event planning to comprehensive marketing strategies, Bullfrog + Baum applies one-of-a-kind energy, expertise, and experience to every project it undertakes for every client it serves.

MMPRC revealed that the corporation hired several PR agencies as a representative from the key markets including; Australia, China, France, Germany, India, Italy, Japan, Malaysia, the Middle East, Russia, South Korea, the United Kingdom, and the United States of America. Furthermore, the corporation stated that these PR agencies are vital in developing a professional network between Maldives and other countries in order to communicate and market the destination among travelers.

Also read: Maldives Marketing and PR Corporation Concludes “Rediscover Maldives Webinar Series”

Moreover, through these collaborations, MMPRC aims to increase the visibility of the Maldives and showcase unique selling points to entice tourists to visit. In addition to that, the corporation hopes to convey the message that the Maldives is a safe haven and one of the safest destinations in the world to travel to right now.

Feature image by Royal Island Resort & Spa
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Pullman Maldives Maamutaa Unveils Vibrant House Reef and Celebrates with Aqua Week 2025

Maamutaa House Reef unveiled at Pullman Maldives Maamutaa Resort

Pullman Maldives Maamutaa warmly invites guests to discover an extraordinary underwater world just meters from its shore. Recently, the resort unveiled the Maamutaa House Reef, a thriving marine ecosystem known for its rich biodiversity and easy accessibility. In fact, it’s one of the Maldives’ finest snorkeling and diving spots, just a short swim away.

To celebrate this exciting milestone, Pullman Maldives Maamutaa is gearing up to host Aqua Week 2025 from 13 to 20 July. During this week-long event, the resort brings together underwater exploration, environmental care, and creative marine experiences designed to inspire and engage guests of all ages.

What to Expect During Aqua Week 2025

Aqua Week also marks the official launch of the resort’s Seagrass Mapping & Awareness Project and offers guests unique chances to connect with the ocean like never before:

  • First, guided snorkeling tours invite guests to collect visual data on seagrass habitats while learning about their important role in the marine ecosystem.
  • Then, there are underwater content workshops led by Insta360, where guests get hands-on experience capturing vivid 360-degree marine footage.
  • Plus, underwater scooter rides powered by Edge K5 add a fun and thrilling twist to reef exploration.
  • On top of that, certified mermaid Gloria Xue hosts mermaid classes and performances, including fantasy-themed photoshoots and live shows at the Aqua Villa.

Altogether, this vibrant week blends sustainability, storytelling, and technology, encouraging guests to explore and protect the ocean in fresh and immersive ways.

Seagrass Mapping & Awareness Project: Protecting Marine Life

At the core of Pullman Maldives Maamutaa’s environmental efforts is its three-phase Seagrass Mapping & Awareness Project, which forms part of the resort’s commitment to sustainability under the Green Globe program. Seagrass meadows play a vital role in supporting young marine species and soaking up carbon, making their conservation absolutely crucial.

The project timeline is as follows:

  • Phase 1 (July) focuses on seagrass identification and mapping alongside resort staff and guests.
  • Then, in Phase 2 (August and September), guest-led snorkeling excursions help gather images and raise awareness.
  • Finally, Phase 3 (October) will feature the premiere of a short documentary highlighting the project’s findings and impact.

Throughout this process, guests are invited to actively take part in this meaningful conservation initiative, turning their vacation into a valuable contribution toward ocean health.

Maamutaa House Reef: A Living Marine Wonderland

Just 100 meters from the resort’s beach lies the newly revealed Maamutaa House Reef, a vibrant underwater habitat bursting with life and color. This reef stands out as a rare gem in the Maldives, offering exceptional biodiversity along with easy access. Visitors can spot green and hawksbill turtles, blacktip and whitetip reef sharks, colorful schools of parrotfish and angelfish, and sometimes eagle rays and octopuses, all within easy reach of the resort.

“This reef is not only accessible, it’s alive,” shares the resort’s marine biologist. “Guests don’t need to travel far to witness marine wonders. It’s an ecosystem that inspires awe and action.”

The journey to the reef is part of the adventure itself. Guests glide through flourishing seagrass meadows, essential habitats for marine life before reaching the reef’s drop-off. Here, hard and soft coral formations flourish, nurtured by the atoll’s natural geography and nutrient-rich ocean currents.

Signature Reef Experiences for Every Guest

The Maamutaa House Reef forms the foundation for a variety of engaging activities that suit all ages and experience levels, including:

  • Marine biologist-led guided snorkeling tours
  • Discover Scuba Diving (DSD) sessions launched right from the beach
  • Night snorkeling under UV lights, revealing stunning biofluorescent marine life
  • Citizen science programs focused on seasonal seagrass research
  • Kids’ Ocean Explorers, a fun and educational program designed for young marine enthusiasts

Whether guests are first-time snorkelers or seasoned divers interested in marine research, Pullman Maldives Maamutaa offers effortless access to unforgettable ocean adventures, with no boat rides or long transfers needed.

Pullman Maldives Maamutaa is clearly setting a new standard for reef access, sustainability, and immersive marine experiences. For travelers eager to explore the Maldives through education, conservation, and discovery, this house reef, along with everything it inspires, offers a journey truly worth taking.

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