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Exclusive Insights from ITB Berlin 2024: Unlock the Future of Travel

It's finally here!

The world’s premier travel trade show since 1966, ITB Berlin 2024, is now underway. With the slogan ‘Beauty has an address’! Over 5,500 exhibitioners from 170 countries have come together this year, eagerly welcoming trade visitors and buyers from the global travel industry. This year, the stunning country of Oman takes the stage as ITB Berlin’s host country.

What is the ITB Berlin Convention?

Taking place from March 5th to 7th, ITB Berlin serves as a crucial gathering point for the travel sector. The ITB Berlin Convention 2024 will see a myriad of international experts uniting under the motto ‘Pioneer the Transition in Travel & Tourism Together’.

This collaboration unfolds across 17 themed tracks at ITB Berlin, spread over four live stages. In addition to being a meeting point, ITB Berlin also provides a dynamic platform for the change of groundbreaking ideas. Highlights for this year include the increasing application possibilities of artificial intelligence as well as the challenges of advancing digitalization. Visiting partners at the ITB Berlin Convention will receive updates directly from the executives of top international firms. This opportunity offers a unique opportunity for networking and business development within the travel and tourism industry.

This event will spotlight global market trends alongside technological and legal challenges. These discussions will address the needs of travel agencies, hospitality professionals, and tour operators. Notable discussions of March 5th, 2024, feature:

  • Current challenges faced by the airline and cruise industry by Carrier & Cruise Track
  • Discussion about future prospects and technology in tourism by Glenn Flogel, CEO of Booking Holdings.
  • Engineering and the future: How GenAI and Microsoft copilot bring new intelligence to travel by Karim Bagga – Engineering Group Manager, Travel & AI Microsoft.
  • How GenAI is changing the digital world- from future technology to daily business by Stefan Ebener – Head of Customer Engineering, Google.
  • How Airbnb is unlocking new opportunities for growth by Dave Stephenson – Chief Business Officer, Airbnb.

March 7th – The Responsibility of Tourism for Biodiversity and Climate Justice

Recently, sustainability and eco-tourism have taken centre stage in the tourism sector, with every player, from airlines to resorts, striving to green their operations. With this, the responsibility of tourism for biodiversity and climate justice will be the focus of the responsible tourism track to be hosted on March 7th at ITB Berlin. During this track, current practical examples will be used to demonstrate sustainable solutions. This will highlight the industry’s commitment to environmental sustainability and climate change mitigation The top speakers to be hosted on the 7th include:

  • Bruno Oberle – President World Resources Forum Association
  • Külli Kraner – Head of Tourism, Estonian Ministry of Economic Affairs and Communications
  • Ingo Burmester – CEO, DER Touristik

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Latest

Hawaiian Airlines’ Boeing 787-9 Dreamliner Welcomes First Guests!

Hawaiian Airlines has just marked the arrival of the inaugural flight of its new flagship aircraft, the Boeing 787-9 Dreamliner. The airline, which is celebrating 93 years in 2024 is is the largest operator of commercial flights to and from the island state of Hawaii. Additionally, the airline is also the 24th-largest commercial airline in the United States.

The inaugural flight for Hawaiian Airlines’ new flagship aircraft Aircraft N781N has been named named Kapuahi. This name directly translated to a star known as Aldebaran in Western astronomy.

Today marks an incredible achievement for all of us at Hawaiian Airlines and I’d like to thank all of our teammates, Boeing and our many partners for helping us make this moment possible. Our 787-9 is a true flagship product that, when paired with the award-winning hospitality of our crew, will provide guests with an unforgettable Hawaiʻi travel experience, says Peter Ingram – president and CEO of Hawaiian Airlines.

The guests of the inaugural Hawaiian Airlines flight also had the lucky chance to be the first to watch the brand new safety video on the airline. The tag-line ‘Aloha and welcome aboard’ welcomes the passengers, as the crew talks through the safety procedures. The safety video also showcases the beauty of Hawaii, allowing travellers a first glimpse into the beautiful island.

A Look Into the Cabins of Hawaiian Airlines

The 34 Leihōkū (garland of stars) suites of the airline features lie-flat seating. With this, Hawaiian Airlines welcome travelers with an 18-inch in-flight entertainment screen, as well as personal power outlets, wireless cell phone charging, and direct aisle access. The suites also offers privacy or a shared experience, allowing couples to fall asleep.

The main cabin consists of 266 Collins Aerospace Aspire seats with ergonomically contoured back and armrests. This seat can be maximized into a living space, offering more shoulder and hip room. Additionally, the cabin also features a 12-inch seatback monitor with USB-A and USB-C charging ports. Main Cabin guests can also select from 79 Extra Comfort seats to enjoy more legroom and access to AC power outlets.

Hawaii has been an increasingly popular destination among travellers. As of recent, Hawaii has yet again picked up its popularity as a dream wedding destination as well. Travellers who love the islands compare it to other beach destinations such as The Maldives.

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